ISSUES AND DEBATES Flashcards
Define Androcentrism
Centred or focused on men, often to the neglect or exclusion of women
Define Alpha bias
A tendency to exaggerate differences between men and women
Define Beta bias
A tendency to ignore or minimise differences between men and women
Define Gender bias
The differential treatment or representation of men and women based on stereotypes rather than real differences
Define Universality
The aim to develop theories that apply to all people, which may include real differences
Give an example of alpha bias in psychological research
- Sigmund Freud’s theories reflected the culture in which he lived
- Men were more powerful and more well-educated + superior to women
- Freud viewed femininity as failed masculinity
Give an example of beta bias in psychological research
- Research on fight-or-flight
- Biological research is usually conducted with male animals because in females the variations in hormone levels would make the research more difficult
- Assumed that male-only samples wouldn’t matter because what is true for males would be true for females
^— assumed fight-or-flight response is universal - Taylor et al. (2000) challenged this, suggesting females produce a tend-and-befriend response
State the issue with universality in psychological research
- Would be wrong to try to eradicate gender differences as a way to resolve the gender bias issue
- This approach of universality is an example of beta bias itself
Define cultural bias
The tendency to judge all people in terms of your own cultural assumptions | Distorts or biases your judgement
Define ethnocentrism
Seeing things from the point of view of ourselves and our social group. Evaluating other groups of people using the standards and customs of one’s own culture
Define cultural relativism
The view that behaviour cannot be judges properly unless it is viewed in the context of the culture in which it originates
What is the term coined for people most likely to be studied by psychologists?
WEIRD
What does WEIRD stand for?
Westernised, Educated people from Industrialised, Rich Democracies
Give an example of ethnocentrism is psychological research
- Mary Ainsworth’s (1970) Strange Situation
- Conducted research on attachment type, suggesting the ‘ideal’ was the secure attachment type (was common in WESTERN samples)
- Lead to misinterpretation of child-rearing practices elsewhere which were seen to deviate from the Western ‘norm’
- Japanese infants more likely to be classified as insecurely attached (Takahashi, 1986)
What is an etic approach?
Looks at behaviour from outside of a given culture and attempts to identify behaviours that are universal