Insights from ‘The Lean Startup’ by Eric Ries Flashcards

1
Q

What is the main concern Eric Ries highlights about traditional progress measurement in startups?

A

Building something on time and on budget does not matter if nobody wants the product.

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2
Q

Fill in the blank: The Lean Startup method focuses on minimizing _______.

A

wasted time and effort

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3
Q

True or False: According to Ries, intuition and expert advice are reliable methods for determining product value.

A

False

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4
Q

According to Eric Ries, what should be created first in the Lean Startup Method?

A

A high-level vision or description of the product or service

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5
Q

Why is it essential to identify critical assumptions when creating a product vision?

A

Because untested assumptions, if incorrect, could lead to wasted time and effort.

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6
Q

What does MVP stand for in the Lean Startup methodology?

A

Minimum Viable Product

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7
Q

Fill in the blank: A Minimum Viable Product (MVP) is designed to test _______ rather than to be a perfect version of the product.

A

critical assumptions

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8
Q

Describe one key characteristic of an MVP according to Ries’ method.

A

It should be functional and valuable but minimally developed to test assumptions quickly.

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9
Q

In the Lean Startup process, what is the purpose of releasing an MVP to a small audience?

A

To gather empirical data on customer behavior and validate critical assumptions.

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10
Q

True or False: In the Lean Startup, the goal of an MVP is to release a perfect, bug-free product.

A

False

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11
Q

What should an entrepreneur do if they don’t see the desired customer behavior after multiple iterations of an MVP?

A

They should consider pivoting to a new product strategy and vision.

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12
Q

Define ‘pivot’ in the context of the Lean Startup methodology.

A

Changing the product strategy or vision to better align with customer feedback and observed behaviors.

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13
Q

According to Ries, what is the ‘sign of a successful pivot’?

A

Improved productivity and results in customer engagement after the pivot.

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14
Q

Fill in the blank: In Lean Startup, Ries encourages gathering data from ________ instead of relying on focus groups or market research alone.

A

live experiments

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15
Q

What question does Ries suggest entrepreneurs should continuously ask themselves?

A

Which of my efforts are value-creating and which are wasteful?

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16
Q

Application Scenario: If you wanted to test an innovative mobile app concept, what Lean Startup technique would you use first?

A

Create an MVP and release it to a small, targeted audience to measure user engagement.