Insights from ‘Rework’ by Jason Fried Flashcards
What mantra does ‘Rework’ suggest for starting a business?
Solve your problem, with less, then pick a fight.
True or False: Starting a business requires a detailed market study according to ‘Rework’.
False
What example illustrates the ‘Solve your problem’ approach in ‘Rework’?
Bill Bowerman created his own running shoes by pouring rubber into a waffle iron, leading to the creation of Nike.
Fill in the blank: According to ‘Rework’, you need ____ than you think to start a business.
less
What question does Basecamp ask when creating a new product?
Is it something we need and would want to use?
Describe a benefit of solving your own problem when starting a business.
You can make decisions faster and know immediately if your solution is effective.
True or False: ‘Rework’ suggests having a detailed business plan before launching a product.
False
What does ‘Rework’ say about the need for things like an MBA before starting a business?
They’re ‘nice-to-have,’ but not essential.
How did Basecamp keep costs low when building their first software application?
They shared office space, used one server, and handled customer support themselves.
Fill in the blank: According to ‘Rework’, pick a fight by being the ____-____ of your competition.
anti-mainstream
What was Dunkin’ Donuts’ strategy to differentiate itself from Starbucks?
They positioned themselves as the anti-Starbucks, with simpler offerings and a less pretentious image.
According to ‘Rework,’ what matters most in a business?
What you do is what matters, not what you think or plan.
Why might a minimalist approach be beneficial according to ‘Rework’?
It allows you to focus on doing a few things really well, standing out from mainstream offerings.
What does ‘Rework’ suggest about one-upping competition?
Instead of one-upping, try to ‘one-down’ them by focusing on fewer, higher-quality offerings.
Explain the concept of ‘one-downing’ your competition with an example.
A minimalist coffee shop offers only a few options but focuses on making each the best possible, creating a unique appeal.
