Health - Individual and population interventions Flashcards

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1
Q

Informing people of their risk for certain diseases may help them change their behaviour. Often people ______ to change, but it is hard for these changes to be _______. Some also will ____ change despite being told the risks. Hence, more _______ interventions have been developed to take into account people’s different levels of ________.

People change because they find their _____ reasons to change. Not because they are told to.

A
strive
sustained
not
targeted
motivation

own

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2
Q

What are the three individual approaches discussed in the lecture?

A
  1. motivational interviewing
  2. problem-solving approaches and planning
  3. modelling and behavioural practice
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3
Q

MOTIVATIONAL INTERVIEWING

This is a _________ method to enhance intrinsic _______ to change by exploring and resolving ________. The goal is to motivate people to _______ changing their behaviour.

This is effective for people who are _______ to engage in change. It is ________, non-confrontational and non-________.

Hence, the strategies used are:

  • empathy
  • supporting ________
  • creating optimism for change
  • rolling with ________ rather than confronting/opposing it
  • developing awareness of the ________ between current behaviour and ______.
A

person-centred
motivation
ambivalence
consider

reluctant
collaborative
authoritative

self-efficacy
resistance
discrepancies
values/goals

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4
Q

MOTIVATIONAL INTERVIEWING

Name the three hallmarks or “spirits” of MI.

A
  1. collaboration - patient/practitioner partnership is crucial. Practitioner acknowledges the patient is an expert on themselves
  2. evocation - practitioner activates patients own motivations to change - connect change to meaning for the patient
  3. honouring patient autonomy - whilst informing the patient about change, they also acknowledge that the patient has the right to choose not to change if they don’t want to.
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5
Q

MOTIVATIONAL INTERVIEWING

Is it effective?

A

Meta-analysis found it was effective compared to no treatment for drug overuse, but not compared to other treatments. But the end point on this study was whether bx actually changed, not whether they intended to change.

Another study with drugs use compared MI with confrontation. Found both equally effective, but MI was more accepted and less stressful (which could mean more resources to fight the addiction)

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6
Q

PROBLEM-FOCUSED COUNSELLING

This approach is _______-oriented. It focuses on the issues at hand, here and now. It is not the role of the counsellor to _____ the person’s problem, but rather to _______ the individual’s resources to _______ problems and arrive at ________. There are _______ stages that occur _______.

A
problem
solve
mobilise
identify
solutions.
three
sequentially
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7
Q

PROBLEM-FOCUSED COUNSELLING

What are the three distinct phases? Give examples of each.

A
  1. Problem Exploration - breaking them down from insolvable to clearly defined solvable issues
  2. Goal-setting - identify how individual would like things to be different and set clear, defined, achievable goals.
  3. Facilitating Action - developing plans and strategies to achieve goals - key therapeutic element!

There are avoidant AND coping strategies.

…HAPA also identifies planning as important in behavioural change.

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8
Q

PROBLEM-FOCUSED COUNSELLING

There is _______ evidence on the effectiveness of this approach. But there have been some positive studies in _____ intake, cervical cancer ______ and decreasing ______.

A

little
fruit
screening
smoking

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9
Q

MODELLING CHANGE

Whilst problem-solving abilities can help, it does not target situations where the individual lacks the _____ and _______ in their ability to cope with the demands of _______.

This can be overcome by learning the _____ or appropriate _____ from observing others (AKA _______ learning). Usually this is done by observing a person similar to the learner ______ the task. Change can be achieved with an ________ program to increase _____ and self-efficacy.

A

skills
confidence
change

skills
attitudes
vicarious/observational
achieving

educational
skills

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10
Q

MODELLING CHANGE

Describe the Sanderseon and Yopuk (2007) study on condom use.

A

Participants watched a promo video on condom use that included modelling strategies for negotiating use. This led to stronger intentions to engage in protected sex and higher self-efficacy in refusing to have unprotected sex. Finally, higher levels of condom use were reported 4 months after watching the video.

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11
Q

MASS MEDIA CAMPAIGNS

These are ______-focused messages intended to reach a ______ audience repeatedly over time, in an _______ manner, at a ____ cost per head.

BUT they can fall short or backfire if not executed correctly.

  • _______ to the intended audience is sub-optimal.
  • insufficient ______
  • audience was not _______ adequately
  • poorly _______ - so format used was not correct (eg: older people and use of social media)
  • ________ messages not persuasive for heterogeneous populations
  • maybe campaigns are targeting behaviours that audiences don’t have the _________ to change.
A

behaviourally
large
incidental
low

exposure
funding
targeted 
researched
homogenous
resources
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12
Q

MASS MEDIA CAMPAIGNS

Are they effective? What are the issues to consider?

A

They do tend to reach people and increase awareness and attitude change. But studies should not be conducted using these outcome measures. We have to measure actual behaviour change. AND if there are changes shown, it is hard to attribute decreases to the campaign alone. They are often part of a larger, coordinated, multi-faceted effort

Speeding - no one thinks big of you. Reduction in deaths and speeding infringements BUT hard to rule out if it’s due to other factors. Maybe police were more vigilant?

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13
Q

MASS MEDIA CAMPAIGNS

What did Wakefield’s 2010 review find about smoking and alcohol use reduction using MMCs?

A

Smoking campigns overall found reduction in young people starting to smoke and increase in adults stopping smoking. BUT these were more successful when integrated with other programs/policies. Lack of control groups means hard to determine actual effectiveness.

Studies in alcohol found MMCs were not effective. Potentially because they were not combined with policies in marketing of alcohol and the social norms of drinking.

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14
Q

MASS MEDIA CAMPAIGNS

Wakefield’s (2010) review concluded that the likelihood of success of MMCs was due to:

  • using _______ interventions
  • target behaviour being ______ (or one-off) such as ______ or ______, rather than habitual, like _______ eating and ______ activity.
  • ______ to services and products
  • creation of _____ that support changes

Overall, it is difficult to estimate the effectiveness of MMCs in ________. Some individual studies report benefits and others do not, but aggregating these studies shows that MMCs are ________.

A
multiple
episodic
screening
vaccination
healthy 
physical
access
policies

isolation
successful

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15
Q

MASS MEDIA CAMPAIGNS

Evaluating health behaviour change intervention is ______. Evaluations should be conducted ______ the intervention design process. They should also include relevant _______ measures and consider whether the campaign will lead to _______ change.

A

difficult
outcome
long-term

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16
Q

MASS MEDIA CAMPAIGNS

Appropriate use of fear messages can be used to maximise the effectiveness of MMCs. Fear messages have been shown to be ________ at increasing bx change and effective for increasing ________.

This is because individuals respond to these messages differently:

  1. ______ control - these people actively focus on ________ OR
  2. _____ control - these people reduce their _______ of the risk (by not thinking about it).

If we want people to consider the former, we have to ensure that an effective _______ for people is available (known as _______ efficacy). Also that they are capable of engaging in it (known as ____-efficacy).

Hence it is important that these messages arouse fear, emphasise a high _______ if a ______ is not made, AND emphasise the individual’s _____ to control and _______ the feared outcome.

If these are not emphasised it could lead to _______ to the message and _____ that it applies to them.

Eg: HIV chance is increased by unsafe sex. HIV is serious. Here are ways you can have safe sex.

A

ineffective
fear/anxiety

danger
solutions
fear
perception
response
response
self

severity
change
ability
prevent

resistance
denial

17
Q

MASS MEDIA CAMPAIGNS

Information framing can be used to maximise the effectiveness of MMCs. Health messages can be _______ (good outcomes with action) or ______ (bad outcomes with actions). There are _______ studies as to which of these are better. Hence, ______ judgements should not be made about how to frame messages. Instead, _______ studies should be conducted.

A

positive
negative
conflicting

early
pilot

18
Q

MASS MEDIA CAMPAIGNS

Specific target audience is another method to maximise the effectiveness of MMCs. Explain this further.

A

Mass media campaigns may dilute the message so it is more effective to target the audience. They can be targeted on several factors, such as behaviour, age, gender, SES, sexuality, etc.

19
Q

ENVIRONMENT AND BEHAVIOUR CHANGE

It is important to remember that behaviour occurs within a particular _____, and is not ______ of the environment. It can often _______ the bx.

An environment which encourages healthy behaviours should:

  • include _____ to action (or removing cues for unhealthy behaviours)
  • minimise costs and _______ associated with healthy behaviours
  • _______ cost benefits associated with unhealthy behaviours.
A

context
independent
facilitate

cues
barriers
increase

20
Q

ENVIRONMENT AND BEHAVIOUR CHANGE

Describe the success of cigarette interventions

A

On cigarette packets:

  • plain packaging
  • large and clear warnings, including graphic imagery rather than text
  • include coping information AND risk information

–> very effective