Erik Spiekermann - Stop Stealing Sheep & find out how type works Flashcards
prevalent [ˈprevələnt]
bežný, prevládajúci (Most of us definitely do not enjoy an equally prevalent form of printed communication: forms)
bewildering [bɪˈwɪldərɪŋ]
ohromujúci, (takmer) nepredstaviteľný (bewildering ballots)
ballot [ˈbælət]
hlasovací/volebný lístok
drudgery [ˈdrʌdʒərɪ]
drina, otročina (They at least provide some automatic features to help with the drudgery of typing your credit card number).
linger [ˈlɪŋgə]
pretrvávať ( But even when those restrictions no longer exist, the look lingers on often confirming our prejudice…)
nourishing [ˈnʌrɪʃɪŋ]
výživný (at least we can continue aour typoghraphic training even when deciding whether the food we bought is good for nourishing or not.
pervasive [pɜːˈveɪsɪv]
všadeprítomný (Some of the most pervasive typographical messages have never really been designed.)
nevertheless [ˌnevəðəˈles]
a predsa len ( Nevertheless we’re stuck with our road signs.)
chisel [ˈtʃɪzəl]
dláto (Some of the first messages to be read by a large number of people were rendered not by pens but by chisels)
inscription [ɪnˈskrɪpʃən]
vyrytý nápis (Large inscriptions on monuments in ancient Rome were carefully planned)
slab [slæb]
tabuľa (kameňa) (slab of marble)
monastery [ˈmɒnəstərɪ or -strɪ]
kláštor
likewise [ˈlaɪkˌwaɪz]
podobne rovnako (likewise the typefaces designed 500 years ago still look the same)
undertone [ˈʌndəˌtəʊn]
podtón, náznak ( They also come in handy when someone has to design a job that has Germanic undertones.
elaborate
komplikovaný, zložitý (European courts developed elaborate formal scripts.)
quill [kwɪl]
pero, brko
intact [ɪnˈtækt]
nedotknutý (The Roman alphabet, has survived all these developments remarkably intact.)
be bound to
musieť (z prirodzených príčin) (If current trends are anything to go by, the look of typefaces is bound to change more by the year 2023 than it has in all the years since the 15th century. )
daunting [ˈdɔːntɪŋ]
znepokojujúci (with more fonts to choose from than there are shoes in your typical shoe store, the task is daunting.)
jaw [dʒɔː]
sánka, čeľusť
discernible [dɪˈsɜːnəbəl]
rozoznateňý, viditeľný (Those pixels are not discernible to your eyes)
sturdy [ˈstɜːdɪ]
robustný masívny (The font is not sturdy)
retain [rɪˈteɪn]
udržať si, nestratiť (how to retain copy without losing readers? )
conform [kənˈfɔːm]
vyhovovať ( It has to conform to both written and unwritten rules)
inconspicuous [ˌɪnkənˈspɪkjʊəs]
nenápadný, nebudiaci pozornoyť ( Businee font has to look fairly serious and ho about its purpose in an inconspicuous way)
especially [ɪˈspeʃəlɪ]
hlavne, predovšetkým
as long as
pokiaľ (As long as you print on paper)
allude [əˈluːd]
nepriamo poukázať, narážať ( Futura was proclaimed as a typeface for our time alluding to the social democratic reform of German society in the 1920s.
emulate [ˈemjʊˌleɪt]
napodobňovať, imitovat (Style and fashion, it’s easy to emulate, if not invent).
bland [blænd]
nevýrazný, nemastný-neslaný (It avoids Helvetica’s blandness, adding instead humanist touch.)
attest [əˈtest]
svedčiť, potvrdiť (Anyone who’s ever been on design jury can attest, many of these printed pieces looks very similar.)
quirk [kwɜːk]
ornament, ozdôbka (v písme, hudbe)
gimmick [ˈgɪmɪk]
trik, manéver (italic lead-in uses a bit of a gimmick with those diminishing sizes to attract attention)
exaggerated [ɪgˈzædʒəˌreɪtɪd]
prehnaný, zveličený (Those seemingly exaggerated traits add up to character)
eccentricity [ˌeksenˈtrɪsɪtɪ]
výstrednosť (The little eccentricities helped to make Franklin Gothic the proverbal Anglo-Saxon sans serif.)
enchanted [ɪnˈtʃɑːntɪd or enˈtʃæntɪd]
očarený, nadšený (as soon as things are fair enough down memory lane, we invariably start looking at them with enchanted eyes).
larceny [ˈlɑːsɪnɪ]
krádeš, rozkrádanie (Good thing about nostalgia is that you can recycle ideas without being accused of pretty larceny)
predecessor [ˈpriːdɪˌsesə]
predchodca ( digital version of type our predecessors used)
jut [dʒʌt]
vyčnievať ( The outline of a word is determined by which letters jut up from the main body and which hang down.
coarseness
hrubosť, nezdvorilosť ( The coarseness of screens and counteractive letter shapes)
cumbersome [ˈkʌmbəsəm]
ťažkopádny (Charts and graphs represent data in vector form and are cumbersome to use and especially to correct once they have been generated as images.)
cater [ˈkeɪtə]
zaisťovať, potreby ( Some typefaces are loud by design, some are rather fine and sweet. A good family of fonts will cater to all these moods.)
substantial [səbˈstænʃəl]
značný, masívny (At the other end of the musical spectrum is the tuba with its undeniably substantial sound.)
counterpart [ˈkaʊntəˌpɑːt]
náprotivok, protikus (Extending a design adds white space to the counters so some extended black versions may appear lighter than their narrower black counterparts.
surpass [sɜːˈpɑːs]
prekonať, predbehnúť ( You can have as many bands, groups, combos, quartets, and quintets as you like, but nothing surpasses a full orchestra when it comes to producing all the sounds a composer ca dream up)
engraver [ɪnˈgreɪvə]
Rytec (The engraver knew from experience what had to be done to make each size highly readable.)
unobtainable [ˌʌnəbˈteɪnəbəl
nedostupný, nezohnateľná ( Flat screens were desirable but seemed unobtainable and too expensive..)
vowel [ˈvaʊəl]
samohláska, vokál
preconceived [ˌpriːkənˈsiːvd]
vopred vytvorený (Price lists or timetables. cannot be designed on a preconceived grid).
denominator [dɪˈnɒmɪˌneɪtə]
menovateľ (zlomku) (mat.)
fraction [ˈfrækʃən]
zlomok (mat.)
spreadsheet [ˈspredˌʃiːt]
tabuľkový procesor, pracovný hárok
netiquette [ˈnetɪˌket]
netiketa, etiketa na internete
Mediterranean [ˌmedɪtəˈreɪnɪən]
stredozemný, stredomorský
merchant [ˈmɜːtʃənt]
obchodník, kupec
clay [kleɪ]
hlina, blato (hrnčiarske)
mason [ˈmeɪsən]
kamenár, murár
monk [mʌŋk]
mních, rehoľník
parchment [ˈpɑːtʃmənt]
pergamen ( medieval monks moving quills across parchment)
viable [ˈvaɪəbəl]
funkčný, použiteľný (Most of these technologies are no longer viable)
serendipitous [ˌserənˈdɪpɪtəs]
šťastný, vedený riadením šťasteny ( Then it takes skill, talent and serendipitous timing to turn an idea into a successful font.)
stacked [stækt]
zaplnený, napchatý ( We remember Ben Hur fot the stacked title that looked like a colossal sculpture.)
quaint [kweɪnt]
starobily, zvláštny, osobitý ( The ook of those titles, headlines, and slogans may appear quaint today)
take over
prevziať, ovládnuť (The computer was invented to take over repetitive tasks because it knows no boredom.)
defy [dɪˈfaɪ]
vzpierať sa, vzodovať (Apart from the typefaces that work well because we are familiar with tehm, there are those that defy the simplistic classifications of usefulness or purpose.)
