deceptive design Flashcards
attention economy
monetising attention via ads
dark patterns
design patterns that influence users to do things that they didn’t want to do for monetary gain
comparison prevention
making comparing of other items as difficult as possible so users cant be bothered anymore and make a rash decision
authority bias
following authority e.g. sticking with the option already selected
confirmshaming
appeal to emotions to pick an option that helps the product
disguised ads
acts like a real game then takes you to a different site
fake scarcity
showing limited availability to influence your design
fake social proof
illusion of popularity e.g. fake reviews
fake urgency
artificial time pressure that has a big impact
e.g. countdown
forced action
providing what you want in exchange for something undesirable e.g. bundled consent
hard to cancel
roach motel
hidden subscription
tricked into signing up and paying
hidden costs
full cost snot revealed until the end but too tired from the process to go back so jus t pay anyways
sneaking
sneaking items into the basket
trick wording
deliberately making wording difficult to understand
e.g. email opt in and out