DB 17-03 Social Media Policy

Question 1

The purpose of this Social Media Policy is to establish ___ and ____ governing acceptable uses of social media by authorized members and on behalf of the Los Angeles Fire Department.

Answer 1

General standards and responsibilities

Question 2

This Policy governs the ___

Answer 2

use, administration, management, monitoring, and retention of social media and social media content, consistent with the law, City regulations, and Department goals.

Question 3

This Policy applies to every social media user including, but not limited to, ___

Answer 3

1) Sworn and civilian members of the Department
2) Full and part-time employees, contractors
3) Interns
4) Department volunteers who access or contribute content on behalf of the Department.

Question 4

All content created, received, transmitted, stored on, or deleted from Department computers, phones, tablets, or other electronic systems is the exclusive property of the ___.

Answer 4

Department

Question 5

“___” means and includes internet technologies that facilitate the creation and sharing of content and participation in social networking to promote interactive communication, participation, and collaboration.

Answer 5

Social media

Question 6

“Authorized social media user” or “authorized user” means and includes any ___

Answer 6

City employee, volunteer, or any other person responsible for the use, administration, management, monitoring, and/or retention of social media, social media tools or web sites, and/or social media content, in the name of or on behalf of the LAFD and any of its Sections, Bureaus, etc.

Question 7

“____” means and includes any materials, documents, photographs, graphics, and other information that is created, posted, distributed, or transmitted using social media Internet sites or social media tools, such as applications.

Answer 7

Social media content

Question 8

“___” refers to a major subdivision of the Department, such as an LAFD geographic bureau (Valley, South, Central and West), Emergency Medical Services Bureau, Administrative Services Bureau, etc.

Answer 8

Bureau

Question 9

“____” is a subdivision of the Department that includes In-Service Training, Public Safety, Planning, and others directly subordinate to a Bureau or Division.

Answer 9

Section

Question 10

When used in accordance with applicable laws, regulations, and policies as well as prudent operational, security, and privacy considerations, web-based social media tools can (at little to no cost):

Answer 10

1) Enhance the speed, reach, and targeting of communications, particularly during disaster/emergency incidents;
2) Facilitate collaboration
3) Improve information exchange between residents and employees
4) Increase citizen engagement and dialogue
5) Streamline processes
6) Foster productivity improvements
7) Increase the Department’s ability to broadcast messages to the widest possible audience (local, regional, national, and global).

Question 11

No Department employee may establish a social media account in the name of or on behalf of the Department, a Bureau or subdivision unless:
The employee first completes a “_____”

Answer 11

Social Media Request Form

Question 12

No Department employee may establish a social media account in the name of or on behalf of the Department, a Bureau or subdivision unless approval of the creation of said account by who?

Answer 12

• Public Information Director
• Social Media Director
• Chief of Staff
• User’s Bureau or Section chief

Question 13

No Department employee may establish a social media account in the name of or on behalf of the Department, a Bureau or subdivision unless:
All information to be posted on the account is approved in accordance with this Policy. These requirements apply, regardless of whether the account is ___

Answer 13

established, accessed, or used by means of City information systems such as phones, tablets, or computers, or by means of the employee’s information systems, and regardless of whether the account is established, accessed, or used from City or non-City premises.

Question 14

Approved Department social media accounts are to be used for ____

Answer 14

Department business purposes only.

Question 15

Communications and postings that are not directly related to Department business are ___.

Answer 15

prohibited

Question 16

Once approved, only ___ social media user(s) shall be allowed to post social media content on the Department’s social media account(s) and have access to the specific social media accounts that permit such posting.

Answer 16

authorized

Question 17

Chief Deputies of Operations or Deputy Chiefs of Bureaus shall designate ___

Answer 17

one or more authorized social media user(s) responsible for social media posting.

Question 18

Who will establish a suggested framework for social media posting, including guidelines and best practices above and beyond what is laid out in this Policy, working with the authorized social media user?

Answer 18

Community Liaison Office

Question 19

___ are expected to be attentive and careful in their use of social media as they are and will be perceived as serving as representatives of the Department, and should therefore tailor their use accordingly.

Answer 19

Authorized users

Question 20

Authorized Users using a social media account established by the Department are prohibited from engaging in any of the following:
Using social media in a manner that does not comply with ___

Answer 20

federal, state, and local laws and regulations, and with the policies of the City of Los Angeles and the Department.

Question 21

Authorized Users using a social media account established by the Department are prohibited from engaging in any of the following:
Displays sexually explicit images, cartoons, jokes, messages, or other material in violation of the ___

Answer 21

Department’s Discrimination Prevention Policy Handbook regarding sexual harassment;

Question 22

While this Policy is not intended to govern employees’ establishment or use of social media accounts for personal purposes, outside the workplace and using non-City information systems, certain personal uses of social media may ___

Answer 22

reflect on the Department, appear to represent Department policy, or appear to be engaged in on behalf of the Department.

Question 23

Access to and use of personal social media accounts by means of City information systems is subject to ___.

Answer 23

City policy.

Question 24

Department employees have no right to privacy respecting their use of social media or personal social media accounts, or the content of such accounts, when accessed by means of ___.

Answer 24

City information systems

Question 25

Postings and user profiles on personal social media accounts must not state or imply that the views, conclusions, statements or other social media content reflect an official policy, statement, position, or communication of the Los Angeles Fire Department, or represent the views of the Department or any Department employee in their official capacity, unless the ___

Answer 25

Fire Chief or a designee thereof has granted express permission for that user to do so

Question 26

If a Department employee is not an authorized social media user, any user profile, biography, or posting on a personal social media account that identifies that person as a Department employee must include a qualifying statement in substantially the following form: “____”

Answer 26

“The views I express on this site are my own and do not reflect any official view or position of the Los Angeles Fire Department.”

Question 27

Who shall be responsible for determining whether social media content and use covered under this Policy complies with the provisions contained herein? Each Bureau Commander shall be responsible for ensuring compliance with this Policy by Department employees.

Answer 27

Community Liaison Office

Question 28

Employees who violate this Policy or any other City or Department policy may be subject to ___.

Answer 28

disciplinary action

Question 29

Questions about this Policy and other information security matters should be addressed to the ___.

Answer 29

Community Liaison Office