Corporate culture Flashcards
Define official corporate culture
What the business wants the culture to be and can be seen in the businesses written policies, slogans and objectives.
Define real corporate culture
What the actual values and beliefs are of people within the business are. The benefits of positive corporate culture is reduced staff turnover and improved productivity.
Define core values
The fundamental beliefs the business values the most and wont change even when the business changes. Provides direction.
Define rituals and celebrations
The events that happen on a regular basis within the business.
Eg- friday night drinks
Define communication
How management communicates with staff as well as how employees communicate with each other.
Good communication causes less mistakes
Define heros
The people within the business that employees look up to. This is due to the way they demonstrate the values of the business.
Define physical environment
The place in which employees work. Business that value team work are more likely to have a more open workplace.
What are the elements of corporate culture?
- core values
- rituals and celebrations
- communication
- heros
- physical environment
What are the steps taken to develop corporate culture?
- communication
- leading by example
- recruitment and selection
- training
- rewards and recognition
What is the benefit of developing corporate culture communication?
Helps give employees direction so they can embrace the desired values.
What is the benefit of leading by example for managers?
If managers demonstrate desired values, employees are likely to follow.
They can do this through teamwork or communication.
Recruitment and selection?
Business can develop the desired culture of new employees by ensuring they have the same values and beliefs.
This can be done in the interview process (questions)
Benefits of training?
Business’s should ensure that core values and beliefs are are implemented into the training programs.
Benefits of rewards and recognition?
Providing employees with rewards who demonstrate correct behaviors. This will increase the likely hood of employees continuing these behaviors and may influence others.
