CHP. 5 - Paying Attention Flashcards
Selective attention
skill involvinf focus on 1 input task while ignoring other stimuli
Dichotic listening tasks
different audio inputs presented to each ear
* attended channel vs. unattended channel
Inattentional blindness
failure to see a prominent stimulus, even if you’re staring right at it
can include inattentional deafness & numbness too!
ex. Gorilla experiment
Change blindness
inability to detect changes in a scene despite looking at it directly
ex. “wood carrying on sidewalk” experiment
Differences in change blindness
Cultural and class differences
* ex. East Asian, lower social class, minority status
Early selection hypothesis
Only attended input is analysed & perceived
Unattended info receives little/no analysis
Never perceived
ex. dichotic listening tasks
Late selection hypothesis
All inputs are analyzed
Selection occurs after analysis
* Selection may occur before consciousness or later
Unattended info might be perceived, but is then forgotten
Repetition priming
priming produced by a prior encounter with the stimulus
* stimulus driven
* requires no effort/mental resources
Expectation-driven priming
detectors for inputs you think are upcoming are deliberately primed
* effortful
* not done for unexpected/uninteresting inputs
Biased competition theory
attention created a temporary bias in neuron sensitivity
more responsive to input with desired properties
“neurons are clicky”
Reaction time (RT)
measure of the time of stimulus onset to a response
Cue
a stimulus that might indicate where/what a subsequent stimulus will be
* Valid (correct)
* Invalid (incorrect)
* Neutral (uninformative)
Posner Cueing Paradigm results
- RTs are shorter on valid cue trials
- RTs are longer on invalid cue trials
some cues, like eyes & arrows, lead to faster RTs
“Spotlight” Model of attention
attention is restricted in space & moves from 1 point to the next
* areas within “spotlight” receive extra processing
“Zoom Lens” Model of attention
attended region can grow or shrink depending on size of the area to be processed