Chapter 9 Flashcards
Who are David Gottlieb and Harry Williams? What were their contributions to the development of pinball?
Harry Williams was an engineer and adding electric scoring and scoring holes that threw the ball back. David Gottlieb was a carnival man who invented the first mass produced arcade game, Baffle Ball.
How did Pong affect the development of video gaming?
coin-operated machines and Home Pong
video game
when the action of the game takes place interactively on-screen.
What are the most frequently employed platforms for gameplaying?
Game consoles, personal computers, handheld devices, cable television, tablets, smartphones, and online.
What is a third-party publisher?
companies that create games for existing systems.
How does product placement occur in games?
Product placement can occur in games in many ways, one example is banners in car racing games. A lot of the time, product placement is added either to make money from advertisers or to add a sense of realism to the game.
Advergaming
brand specific game websites
What are the different forms of advergaming?
The different forms include games either being all about the brand, for example a fun little game where you work in (whatever company owns the website) say their restaurant, serving meals to customers. The other form, is where the game isn’t necessarily about the brand, but rather the character is the brand. One example is a car racing game where the main character is a hot wheels car.
Advocacy gaming
Companies or organizations that want to get their noncommercial messages
What are the levels of the ESRB rating system?
EC - Early childhood - Ages 3 and up
E - Everyone - Ages 6 and up
E10+ - Everyone 10 and up - Ages 10 and up
T - Teen - Ages 13 and up
M - Mature - Ages 17 and up
AO - Adults Only - Ages 18 and up
Who are playing video games?
Average age 35-45
41% female
Exergame
Allows people to exercise while playing
Gamification
when people use video game skills to solve real problems
MUD
online text based game
freemium
consuming advertising or even spending actual cash allows players to progress in their play