Chapter 14 Flashcards
How long does copyright last?
The creators life + 70 years
What 4 things does Fair use include?
- limited noncommercial use, such as copying a passage from a novel for classroom use
- use of limited portions of a work
- use that does not decrease the commercial value of the original, such as videotaping a daytime football game for private, at-home viewing
- use in the public interest, such as Consumer Reports’s use of pieces of drug company television commercials to highlight its media literacy efforts.
Social responsibility theory
asserts that media must remain free of government control but, in exchange, media must serve the public
What are some principles of the Social responsibility theory?
- Media should accept and fulfill certain obligations to society.
- Media should be self-regulating
- Media professionals should be accountable
Ethics
rules of behavior or moral principles that guide our actions in given situations.
Metaethics
fundamental cultural values.
Normative ethics
more or less generalized theories, rules, and principles of ethical or moral behavior
applied ethics
the application of metaethics and normative ethics to very specific situations
What are the 6 conflicting interests?
- The interests of the moral agent’s individual conscience: media professionals must live with their decisions.
- The interests of the object of the act: a particular person or group is likely to be affected by media practitioners’ actions.
- The interests of financial supporters: someone pays the bills that allow the station to broadcast or the newspaper, magazine, or website to publish.
- The interests of the institution: media professionals have company loyalty, pride in the organization for which they work.
- The interests of the profession: media practitioners work to meet the expectations of their colleagues
- The interests of society: media professionals, have a social responsibility.
Truth and Honesty
the media is never completely honest. the editor shows their definition of the truth.
Privacy
Media is intrusive
confidentiality
the ability of media professionals to keep secret the names of people who provide them with information
shield law
legislation that expressly protects reporters’ rights to maintain sources’ confidentiality in courts of law
Know Conflict of interest
Free promotion for Amazon in exchange for free content for the station
embedding
reporters accepting military control over their reporting in exchange for close contact with the troops