Chapter 7 Flashcards
Memory
The ability to store and retrieve information in order to facilitate learning.
Encoding
The process of taking information from the world, including our internal thoughts and feelings, and converting it to memories
Storage
The maintenance of information in the brain for later access
Retrieval
The process of bringing to mind previously encoded and stored information
Multistore model of memory
A model proposing that information flows from our senses through three storage levels of memory: sensory, short-term, and long-term
Sensory memory
A storage level of memory that holds sensory information on the order of milliseconds to seconds
Short-term memory
A storage level of memory where information can be held briefly, from seconds to less than a minute
Long-term memory
A storage level of memory where information can be held for hours to many years and potentially a lifetime
Iconic memory
A rapidly decaying store of visual sensory information
Echoic memory
A rapidly decaying store of auditory sensory information
Neural persistence
Continued activity in neurons after a stimulus ceases, which rapidly fades
Chunking
The process of grouping stimuli together in chunks in working memory to increase the amount of information stored in short-term memory
Post-categorical
Information is processed to the degree we understand what category of object we are sensing
Working memory
A component of memory that allows for both the short-term storage and manipulation of information in real life time
Rehearsal
The holding of information in the brain through mental repitition
Central executive
The control center that works with sensory stores
Levels of processing
The multiple levels at which encoding can occur, ranging from shallow to deep
Shallow encoding
Encoding based on sensory characteristics, such as how something looks or sounds
Deep encoding
Encoding based on an event’s meaning as well as connections between the new event and past experience
Elaboration
Associations between new information and old information already represented in your brain
Semantic encoding
A form of deep encoding which operated on the meaning of events and yields better memory than merely processing what a stimulus sounds or looks like
Self-referential encoding
Encoding based on an event’s relation to our self-concept, which leads to enhanced memory for the event