Chapter 7 Flashcards
Using questionnaires and interviews to gather information about people
survey
All the cases of interest
population
A group from the population
sample
A list of names that the sample can be taken from and represents the operational definition of the population
sampling frame
Order of finding your sample
Population > Sampling frame > Sample
A sample that reflects the population
representative sample
a sample that does not reflect important characteristics of the population and can create confounding variables.
nonrepresentative or biased sample
The average amount of cases in a population who complete the survey
response rate
Limitations of surveys
- Cannot examine cause-effect reactions
- Poor sampling creates poor results
- Everything is self-reported, so there is no guarantee that the responses are their actual beliefs
A tendency to respond in a way that a person feels is socially appropriate, rather than as they truly feel
social desirability bias
Each member of the population has a chance of being selected. The probability of each member can be changed
Probability sampling
Each member of the population has a chance of being selected. The probability of each member being selected cannot be changed
nonprobability sampling
Every member of the sampling frame has an equal probability of being chosen
simple random sampling
Using demographic statistics to increase the probability that certain members will be selected
stratified random sampling
Statistical units that contain certain members of the population are identified to be randomly selected from
cluster sampling
All participants in the randomly selected cluster are chosen to participate
single-stage cluster sampling
A social unit that can be randomly selected or have participants selected from
cluster
The use of two or more stages of sampling to select participants
multistage sampling
Members of a population are selected nonrandomly for inclusion in a sample on the basis of convenience
convenience sampling