Chapter 3 Flashcards

audience in context

1
Q

Context

A

the circumstance in which an event occurs that influences the meaning of the moment and the message

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2
Q

Crescendo

A

an organizational pattern in which the strongest point is placed at the end and is built up to by smaller main points

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3
Q

Demographic

A

Groups determined by sect population characteristics

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4
Q

Exigence

A

a decisive point at which a response is invited or required

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5
Q

Fixed-response questions

A

items on a survey that allow only for prescribed answers

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6
Q

open-ended questions

A

items on a survey that allow room for the person taking the survey to answer in his/her own words

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7
Q

rhetorical situation

A

context of a rhetorical act, made up (at a minimum) of a rhetor (a speaker or writer), an issue (or exigence), a medium (such as a speech or a written text), and an audience

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8
Q

Stereotyping

A

Assuming qualities in a specific individual because of a membership in a larger group

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