Chapter 3 Flashcards
audience in context
Context
the circumstance in which an event occurs that influences the meaning of the moment and the message
Crescendo
an organizational pattern in which the strongest point is placed at the end and is built up to by smaller main points
Demographic
Groups determined by sect population characteristics
Exigence
a decisive point at which a response is invited or required
Fixed-response questions
items on a survey that allow only for prescribed answers
open-ended questions
items on a survey that allow room for the person taking the survey to answer in his/her own words
rhetorical situation
context of a rhetorical act, made up (at a minimum) of a rhetor (a speaker or writer), an issue (or exigence), a medium (such as a speech or a written text), and an audience
Stereotyping
Assuming qualities in a specific individual because of a membership in a larger group