Chapter 14: Social Psychology Flashcards
social psychology
field of psychology that seeks to explain and predict how peoples’ thoughts/attitudes/behaviours are influenced by the actual, imagined or implied presence of others
social influence
how ppl adjust their behaviour to meet the expectations of others in the environment
social cognition
the way in which people perceive and interpret themselves and others in the social world
attitudes
relatively stable and enduring evaluation of people and things
ABC model of attitudes
affective (how we feel) + behavioural (how we behave) + cognitive (what we believe) towards or about an object
cognitive dissonance theory
festinger 1957
state of emotional discomfort ppl experience when they hold two contradictory beliefs or hold a belief which contradicts their behaviour. This is resolved by modifying our existing beliefs. Justifications for a belief or behaviour can reduce the cognitive dissonance (money). This theory is more applied in more out of character situations
self-perception theory
Daryl Bem
when ppl are uncertain of their attitudes they infer what the attitudes are by observing their own behaviour. This theory is more applied in slightly out of character situations
attitude specificity
the more specific an attitude is the highly likelihood it has to predict a behaviour
attitude strength
stronger attitudes predict behaviour more accurately than weak and vague ones
social desirability
ppl often state attitudes that are socially desirable rather than accurate. Use a bogus pipeline technique of a fake lie detector machine to counter
implicit attitudes
an attitude of which the person is unaware themselves
stereotypes
generalized impressions about a person/group based on the social category they occupy
prejudice
negative stereotypical attitudes towards individuals from another group
social identity theory
emphasizes social cognitive factors that come into play in prejudice.
explains group phenomena based on social context, categorization, identity, norms, and status
central route
persuasion that emphasizes the content of a message, facts/logical arguments, requires effort on the receiver end
peripheral route
superficial info/feelings/impressions
attributes
casual explanations of behaviour
dispositional/internal attributions
focus on ppls’ traits as the cause of their behaviour
situational/external attributions
focus on environmental factors as the cause of their behaviour
fundamental attribution error
tendency to use dispositional attributions to explain the behaviour of other ppl
actor-observer effect
discrepancy b/w how we explain other ppls’ behaviour (dispositional) and our own (situational)
self-serving bias
ppl have to attribute their successes to internal causes and their failures to external