Chapter 13 Flashcards

1
Q

What is exposition?

A

public exhibition or display often used to express a complex topic in a clear way.

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2
Q

What is interpretation?

A

adapting information to communicate a message, perspective, or agenda.

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3
Q

What is Bias?

A

Unreasoned or not-well-thought-out judgement

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4
Q

What is point of view?

A

Perception of an idea or concept from previous experiences and understanding.

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5
Q

Tips to have a neutral speech

A

keep language neutral and not too positive or negative
Credible sources from organizations that aren’t biased
Keep presentation balanced from multiple sources
Keep audience in mind and be a little diverse
Keep who you represent in mind when presenting

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6
Q

What is a presentation to inform?

A

explanation, report, description, or demonstration on how to do something.

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7
Q

What is relevance?

A

information applies, relates, or has significance to the audience.

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8
Q

What is interest?

A

qualities that arouse attention and stimulate curiosity.

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9
Q

What is the importance?

A

Perceptions of worth, value, and usefulness

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10
Q

What is framing?

A

placing set of boundaries around a story to influence the story

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11
Q

What is gatekeeping?

A

Determining what news, information, or entertainment reaches the mass audience

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12
Q

What is agenda setting?

A

Selecting what the audience will see and hear as well as in what order they will see it.

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13
Q

What is culture?

A

set of beliefs and understandings a society has about the world as well as its place in it and the activities to celebrate those beliefs.

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14
Q

what is the theory of learning styles?

A

Idea that people learn better when the strategy is presented in a strategy that fits with the type of intelligence they have they have the most of.

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15
Q

What is reciprocity?

A

relationship of mutual exchange and interdependence

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16
Q

What is mutuality?

A

Searching for common ground and understanding with the audience.

17
Q

What is nonjudgementalism?

A

being open-minded and willing to examine other perspectives.

18
Q

What is honesty?

A

being truthful. A cornerstone to building trust in a relationship.

19
Q

What is respect?

A

giving and displaying attention to the value you associate with someone or a group.

20
Q

What is trust?

A

ability to rely on the character or truth of someone.

21
Q

What is exploitation?

A

taking advantage of someone for your own purposes.

22
Q

How do you tailor your message to the audience?

A

Zero in on your target and increase effectiveness.