Building a Culture of Originality

Question 1

U.S Navy changes

Answer 1

Outpost in silicon valley established, changes initiated from junior officers, bottom of command and control structure

Question 2

Rapid innovation cell

Answer 2

Network of original thinkers to question long held assumptions and generate new ideas
Culture of non-conformity

Question 3

Culture of nonconformity

Answer 3

Original thinking sustained, push individuals towards nonconformity
Leaders create opportunities and incentives to generate new ideas - right people reviewing those ideas, meritocratic

Question 4

Productivity, originality link (thousand flowers bloom)

Answer 4

More productive = more original. Sheer volume creates more chances for creativity

Question 5

Think like the enemy

Answer 5

Offensive mindset allows to pursue opportunities, defensive focused on maintaining market share.
Offensive allows to foresee comp. threats, creating wide set of opp. for innovation

Question 6

Brainwriting

Answer 6

Asking individuals to come up with ideas prior to group evaluation

Question 7

Strong cultures

Answer 7

Communicate more openly ideas shared better. Drawback is potential of homogeneity. Advantageous in predictable markets but bad in dynamic markets
Supply of critical opinions needed to balance strong culture