Addiction Social Psychology- Peer Influence Flashcards
What are perceived social norms?
Rules of a social group that the members of that group adhere to
Social norms differ group to group with peer groups having their own individual set of rules altering our perception
If a person thinks that everyone around them is engaging in risky behaviour they may engage in behaviour as it’s seen as normal
Bosari and Carey two types of social norms?
Descriptive and injunctive
What are descriptive norms?
Individual perception of how much others engage in behaviour such as drinking or smoking
What are injunctive norms?
What an individual percieves as other approval of behaviour
What did Perkins and Berkowitz?
Hugh proportion of students believed to be intoxicated was only acceptable in limited circumstances vs a high proportion also thought that peers throught was acceptable
Therefore individuals act in the way they think groups are acting
In particular they see no need to reduce consumption as they think everyone else is doing it more then them anyway