Addiction Social Psychology- Peer Influence Flashcards
What are perceived social norms?
Rules of a social group that the members of that group adhere to
Social norms differ group to group with peer groups having their own individual set of rules altering our perception
If a person thinks that everyone around them is engaging in risky behaviour they may engage in behaviour as it’s seen as normal
Bosari and Carey two types of social norms?
Descriptive and injunctive
What are descriptive norms?
Individual perception of how much others engage in behaviour such as drinking or smoking
What are injunctive norms?
What an individual percieves as other approval of behaviour
What did Perkins and Berkowitz?
Hugh proportion of students believed to be intoxicated was only acceptable in limited circumstances vs a high proportion also thought that peers throught was acceptable
Therefore individuals act in the way they think groups are acting
In particular they see no need to reduce consumption as they think everyone else is doing it more then them anyway
Study conducted by the national institute on drug abuse 2016 on teenage brain differences?
Teens more likely to act out risky behaviour if they know their friends are watching e.g. speeding
even if they aren’t encouraged
-They do this by doing FMRI images showed that friends presence heightened activity in certain area of brain responsible for predicting and determining values of reward
-Knowing friends are watching stimulated these religions linked with reward going ahead and took risks
VR- what is vicarious reinforcement?
Learning behaviour through the consequence of others
VR- How does vicarious reinforcement influence peers on addiction?
An addict may intimidate the behaviour of their role models because this rewards them for it e.g. their healthy friends are running gambling so they begin to gamble
VR- what is indirect peer pressure?
A subtle feeling difficult to detect that you must do it or you’ll be left out of the social norm
-If everyone at a party drinks and you don’t you’ll feel pressured you should
Evaluation- Peer influence research support researchers?
-The US national institute on drug abuse (NIDA)
-Fergusson & Horwood 1997
-Simons-Morton and Farhat
Evaluation- Peer influence research support -The US national institute on drug abuse (NIDA)?
90% of US smokers started smoking as adolescents
Attributed mainly to observing and imitating peers
Suggests that the decision to start smoking is due in part to social learning factors
Evaluation- Peer influence research support researchers
-Fergusson & Horwood 1997?
Peer attitudes to drug use are highly predictive of adolescent drug use
Evaluation- Peer influence research support
-Simons-Morton and Farhat?
Looked at 40 prospective studies into the relationship between peers and smoking
Found that all but one showed a positive correlation between the two
Evaluation- peer influences vs selection, what is peer influences?
Peers influence that individuals to engage in addictive behaviour
Evaluation- peer influences vs selection, what is peer selection?
Weather individuals choose their friends because they also engage in behaviour