3i) SWOT analysis Flashcards

1
Q

What is a business planning tool?

A

A business planning tool is a
process that analyses how the
business can achieve its goals.

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2
Q

What is SWOT analysis?

A
SWOT analysis is a planning tool 
that helps a business identify its 
internal strengths and weaknesses, 
as well as any external 
opportunities and threats.
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