1.1 Enterprise

Question 1

Why do businesses exist?

Answer 1

To provide services and goods
To help people (non profit)
To make profit
Because of gaps in the market
People's wants and needs

Question 2

How can you influence people to buy a cup of coffee?

Answer 2

Give it a bright stand out cup so people see it
Use high quality coffee beans
Sell it in the correct season when it is colder.
Make the packaging seasonal
Price the product reasonably