WK 2 L1 Researching

Question 1

Qualitative research

Answer 1

centres on the use of words, descriptions and argumentation in the analysis data and the reporting of results

Question 2

Quantitative research

Answer 2

centres on the use of numbers, correlations and causality.

Question 3

Pros of quantitative research

Answer 3

useful when a large amount of data needs to be analysed and collected

Question 4

Pros of qualitative research

Answer 4

richer and has greater depth- more likely to present a picture way of life and other peoples experiences, attitudes and beliefs

Question 5

Case study

Answer 5

refers to the study of a limited number of examples- implies in depth account and the case is described across many variables

Question 6

survey

Answer 6

comparing a limited number of variables across a large number of cases

Question 7

inductive research strategy

Answer 7

persons who make careful observations, conduct experiments and analyse data obtained- theory building- starts with data and no theory

Question 8

deductive research strategy

Answer 8

begins with a question or problem that needs to be understood or explained-theory testing, no data

Question 9

Naturalistic sociology

Answer 9

a commitment to revealing the everyday aspects of social life with minimal methodological intrusion

Question 10

Experimental sociology

Answer 10

controlled environments are used to examine relationships between variables

Question 11

Deductive research goals

Answer 11

identifying patterns, making predictions and testing theories

Question 12

Inductive research goals

Answer 12

developing theory, interpreting events and giving voice

Question 13

big data boogeyman

Answer 13

product of transactional data- initially a by product of the rise of the internet