Week 11 Flashcards

Knowledge and Intellectual property Strategy

1
Q

What is the difference between data, information, and knowledge?

A

Data are raw observations, information is organized data with relevance, and knowledge is contextualized information incorporating experience and insights.

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1
Q

What is explicit knowledge?

A

Knowledge that can be easily communicated, documented, and stored, such as in databases or written manuals.

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2
Q

What is tacit knowledge?

A

Personal, experience-based knowledge that is difficult to articulate or formalize, often context-specific.

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3
Q

What are the four processes in the SECI model of knowledge creation?

A

Socialization, Externalization, Combination, and Internalization.

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4
Q

How do communities of practice (CoP) contribute to knowledge management?

A

They facilitate knowledge sharing through collective identity and a common task focus, enabling members to solve shared problems.

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5
Q

What is a patent, and what criteria must it meet?

A

A patent provides legal protection for inventions, requiring novelty, an inventive step, and industrial application.

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6
Q

How do organizations manage tacit knowledge?

A

Through social interaction, mentoring, and hands-on training, as it is difficult to store or document.

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7
Q

What is the balance between product pipeline focus and knowledge retention in organizations?

A

A focus on fast product development can conflict with the need to retain and develop deeper knowledge over the long term.

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8
Q

What is the significance of intellectual property (IP) for businesses?

A

IP helps protect innovations, provides competitive advantage, and can generate revenue through licensing.

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9
Q

What is the role of knowledge brokers?

A

They help translate and adapt knowledge between different communities, facilitating knowledge transfer.

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10
Q

What are design rights, and how are they protected?

A

Design rights protect the visual aspects of a design, often automatically, or through formal registration.

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11
Q

What is the significance of trade secrets?

A

Trade secrets protect confidential information valuable to a business without the need for public disclosure.

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12
Q

What is a trademark, and how can it be registered internationally?

A

A trademark protects symbols or words that identify a business; it can be registered internationally via the Madrid System.

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13
Q

Define the “STORM” strategy in IP management.

A

Spot, Test, Own, Record, and Monetize – a framework for managing IP assets effectively.

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14
Q
A
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