Value Derived from the Five Ps Flashcards
What is sensual pleasure?
Sensual pleasure is the positively evaluated stimulation of the senses that result from the degree of stimulation, novelty, complexity, and unity of the five Ps.
What is the perceived value?
The perceived value is the sum of the perceived benefits that are derived by the customer from the five Ps.
What is beauty?
Beauty’s the enhancement of the physical features of the customer’s body in order to achieve the perceived ideal.
What does physical comfort involve?
Physical comfort involves the avoidance of negative sensations.
What does physical protection or safety entail?
Physical protection or safety entails the avoidance of harm.
What can quality be broadly defined as?
Quality can be broadly be defined as the superiority, excellence, meeting, or surpassing the standards of workmanship and materials.
What is durability?
Durability’s the ability of a product that wears well and withstands use without any change in structure.
What is efficiency?
Efficiency’s the ratio of outputs to inputs.
What does sexual attractiveness reflect?
Sexual attractiveness reflects an instrumental outcome of beauty.
What does the aesthetic benefit of the aroused emotion result from?
The aesthetic benefit of the aroused emotion results when a customer’s emotions are evoked by the aesthetic elements of the five Ps that are created by others.
What is in creative expression?
The customer’s the creator of expressive qualities that lead up to the release of emotions during the creative process in creative expression.
What are elevated emotions?
Elevated emotions are expressive qualities from the five Ps that may shift the emotions from a neutral state to a pleasurable or satisfied state in the aesthetic experience.
What leads to a state of spiritual ecstasy?
Products including incense, amulets, healing crystals, and First Communion outfits lead up to a state of spiritual ecstasy.
What does identity derive from?
Identity derives from exercising the mind while physically creating or imagining one’s reality-based ideas.
What does alternative existence derive from?
Alternative existence derives from exercising the mind while physically creating or imagining fantasy-based ideas.
What does the cognitive challenge result from?
The cognitive challenge results from the intrinsically driven discovery that’s involved in reconciling the humorous, novel, complex, or ambiguous aspects of the five Ps.
What is psychological comfort?
Psychological comfort is freedom from worry and self-doubt and comes from benefits of self-acceptance, status, and social acceptance.
What does self-acceptance entail?
Self-acceptance entails the confidence in one’s own character and can be affected by customer decisions of what to buy and where to shop.
What does the physical health or comfort that’s associated with the benefit of the status result from?
The psychological health or comfort that’s associated with the benefits of the status result from the validation of one’s favorable standing, role, or achievements including personal, professional, social, moral, and economic.
What is the utilitarian benefit of social acceptance/affiliation attained by?
The utilitarian benefit of social acceptance/affiliation is attained by achieving acceptance by or showing similarity to members of a desired group through the five Ps.
What is satisfied by the information that’s delivered in a straightforward, prosaic fashion rather than in the more ambiguous, aesthetic manner when the information’s likely gathered for the deliberate use in the decision-making process in the quest for knowledge?
Curiosity is satisfied by the information that’s delivered in a straightforward, prosaic fashion rather than in the more ambiguous, aesthetic manner where the information’s likely gathered for the deliberate use in the decision-making process in the quest for knowledge.
What measure of safety from the Devil, vampires, and bad luck on a baseball field is perceived to offer spiritual protection?
Crosses, garlic, and lucky mitts are perceived to offer spiritual protection as a measure of safety from the Devil, vampires, and bad luck on a baseball field.
For those who are interested in sustainability, what affects product attachment?
For those who are interested in sustainability, value’s received from the product that must be carefully cultivated because the perceived value affects product attachment.
