Complexity, Order, and Novelty Flashcards
What do the complexity and order relate to?
The complexity and order relate to the degree of stimulation from the number and physical quality if units, the degree of the dissimilarity of the units, and the level of the organization in the arrangement of the units.
What is novelty?
Novelty is the perceived newness of the units and their organization based on the comparison of the present form with the forms of the past experience.
What does the inverted-u relationship of pleasure state?
The inverted-u relationship of pleasure states that the medium level of complexity leads to the higher level of pleasure than the high or low levels of complexity do.
What is the unit?
The unit is the identifiable part of the aesthetic form including the color and geometric shape.
What are basic goods?
Basic goods are products with very little demand for change in their simple styling.
What are classics?
Classics are stable styles with the integrity of the design and versatility that coordinate easily with other fashions and usually conform to the shape of the body.
What are fashion goods?
Fashion goods are products with more complex styling that generally undergoes more dramatic change.
What are postmodern styles?
Postmodern styles are generally more complex, exaggerated styles that aren’t truly devoid of the organization among the parts although the organization may be less apparent than in fashion goods.
What does the number of units refer to?
The number of units refers to the number of identifiable parts of the form.
What does the cohesion of units?
The cohesion of units refers to the sameness of units and the regularity of the arrangement of these units.
What does the part relationship consist of?
The part relationship consists of the units that separate out from each other because of the differences in the units and their arrangement whenever they’re initially viewed.
What is the whole relationship?
The whole relationship is marked by the initial blending of the units that owe to the sameness of the units and the regularity of the arrangement.
