Defining the Aesthetic Experience Flashcards
What does mass customization entail?
Mass customization entails the process of the product’s design qualities in which the customer contributes to the design of a product by selecting from the options that are offered by a manufacturer or retailer and result in a product that meets the unique preferences of the individual including style details, colors, and fabric prints.
What is the result of the aesthetic experience?
The aesthetic experience can result from the sensitive selection of the product’s design qualities including a designer who carefully selects the fabrics for a seasonal collection of garments and a customer who puts his/her ensemble together every day.
What is customermade?
Customermade is the phenomenon of the corporations that create the goods with experienced, creative customers by tapping into their intellectual capital and, in exchange, giving them a direct say in and rewarding them for what actually gets produced, manufactured, developed, and designed.
What can the aesthetic experience be derived from?
The aesthetic experience can be derived from the appreciation of what has been created by others including marveling at the intricacy of the product details and being entranced by the synchronicity between the musical beat and a model’s gait during a fashion show.
What do the formal qualities refer to?
The formal qualities refer to the perceivable sensory features of the structural composition of the product or brand.
What do the expressive qualities reflect?
The expressive qualities reflect the emotions of the creator and evoke the emotions of the appreciator.
What are symbols?
Symbols are things that stand for or represent something else.
What do the symbolic qualities culminate in?
The symbolic qualities culminate in the communication of the meaning or content of the communication of an idea about the world.
What are products?
Products are material, tangible goods with multisensory properties that are repeatedly experienced during application.
What do the multisensory properties consist of?
The multisensory properties consist of all of the sensory information that’s available through sight, touch, kinesthetics, smell, hearing, and taste.
What is the customer environment?
The customer environment is the multisensory setting that surrounds and interacts with fashion and the body and even represents the product/brand including an advertisement.
What do both pleasure and satisfaction entail?
Both pleasure and satisfaction entails the gratification or fulfillment of desire.
What are the developers involved in?
The developers are involved in the creation of the product from the initiation, contribution, and presentation of ideas through the perfection of the design and the completion of production.
What do the gatekeepers do?
The gatekeepers make the decisions about which existing physical products or representations of products should reach the customer and how the products should be distributed based on criteria including fashionability, profitability, salability, convenience, safety, and quality.
What do the promoters emphasize and enhance the appeal of?
The promoters emphasize and enhance the appeal of a product/brand through verbal communication or design of the environment that supports the product or brand.
