The theories of motivation - four drive theory (lawrence and nohria)

Question 1

what is the 4 drive theory (lawrence and nohria)?

Answer 1

motivational theory that suggests that employees strive to achieve 4 fundamental needs:
- aquire
- bond
- learn
- defend

Question 2

what is the drive to acquire?

Answer 2

the desire to own material goods as well as the desire for status, power and influence
e.g. money, praise

Question 3

what is the drive to bond?

Answer 3

the need to form relationships with people
e.g. collaboration = personal friendships

Question 4

what is the drive to learn?

Answer 4

the desire to satisfy our curiosity and explore the world around us
e.g increase skills, bored doing same thing over and over again

Question 5

what is the drive to defend?

Answer 5

the desire to have safety and security and to protect what we regard as ‘ours’

employees will be unmotivated if they feel unsafe or threatened

employees may be motivated to achieve objectives if it helps them defen their job

Question 6

advantages of the 4 drive theory

Answer 6

• manager can target different drives
• manager can motivate employees by supporting all 4 drives simultaneously

Question 7

disavdvantages of the 4 drive theory

Answer 7

• employees may not value all drives equally
• determining the specific needs of specific groups/individuals could be time consuming.