Test 2 Lecture Material Flashcards
What are causes of attitudes?
information, operant and classical conditioning, modeling, and out own behavior (less obvious cause of attitudes).
What are the three big factors of socialization?
parent, peers, and media.
When does our own behavior effect our attitudes?
foot-in-the-door effect: agreeing to a smaller request initially makes you more likely to agree to a larger request later.
Role playing causes us to adopt attitudes consistent with the role we are playing (Stanford Prison Study).
What is a great example of how role play affects attitude?
The Stanford Prison Study
BUTS… of Stanford Prison Study
volunteers for the study scored higher on aggression, authoritarian, and narcissism, and scored lower on empathy and altruism. So the volunteers we already aggressive to begin with.
What type of interaction was there in the Stanford Prison Experiment?
a person-situation interaction RATHER than a strict situationist account.
Can hurting someone cause us to dislike that individual?
Yes.
Procedure: participant insulted by confederates.
IV: participants given an opportunity to shock the insulter or not.
DV: degree of like of the “insulter.”
Results: liked the “insulter” less in the shock condition.
Interpretations: dissonance overe hurting someone can be reduced by finding reasons to dislike him/her/
What are 3 mentally healthy dissonance reducing behaviors?
Victim blaming, reduce stress, and feel more in control.
Real life examples of cognitive dissonance theory with attitudes vs. behaviors.
Pro environment - throw cans in garbage. pro religion - cheat on your spouse racism (asia) - buy asian products law abiding - break speed limit pro clean - pigsty at home
main strategies (8) for dissonance reduction
externally justify behavior and change one of the dissonant elements (unconscious attitude, behavior, and perception of attitude).
trivialize behavior, self affirmation (saying or thinking nice things about yourself), socially compare, and wait out the feelings of dissonance.
Research example of dissonance.
Festinger and Carlsmith: shock experiment
participants paid to lie about boring task
IV: paid $1 or $20
DV: rating how interesting the task was
those paid $1 like the task (attitude change)
those paid $20 were better able to externally justify
What is the number 1 way to reduce dissonance?
External justification
Applications for dissonance
increase recycling, increase water conservation, increase condom use, and decrease prejudice. ALL THROUGH HYPOCRISY INDUCTION.
Hypocrisy Induction
1) reminding people of past failures to live up to the ideals being discussed.
2) when people fail to practice what they preach, their act of hypocrisy can induce cognitive dissonance and the motivation to change their behavior.
3) as opposed to other forms of dissonance reduction as attitude change.
4) people should publicly advocate the importance of the target course of action and are then privately reminded of their own recent personal failures to perform the target task.
How are gender differenced socially influenced?
gender roles.
Why are women WAY more nurturing on average?
nature and nurture. It is both learned and the environment makes it so.
The possible WHY’s for gender differences
evolutionary premise: we behave and think in ways that have helped our genes’ survival (fight-or-flight response because freezing is not adaptable).
Dating and Mating
attractiveness/youth: cues to reproductive health (unconsciously men say they need to have babies, instinct and genetic drive).
money and age: cues to offspring survival.