SWOT analysis Flashcards
1
Q
what is a SWOT analysis
A
four factor model that details the strengths, wekanesses, opportunities and threats of a business
2
Q
example of a strength
A
good repuation and good location
3
Q
exmaple of a wekaness
A
small premisies
4
Q
exmaple of an oopportunity
A
e.g bringing in takeway options
5
Q
example of a threat
A
posttiboility of new compeittior offering lower price
6
Q
adv of swot analysis
A
can easily be redone to take into account chanign conditions
