capacity utlaisation Flashcards
capcity utalsiation definition
how much capcity a business is using
capcity-organiastions max output it can produce in given time period
under utalsiation definition
when firms have too much capcity nad not enoigh demadn
not getting enough use out machners,not utlising its resouces, space wasted etc
over utalsition definition
too much demand and not enough capcitu
strategies to increase capiaty utlasition (used for under utlisation)
price reductions, changing their pricing strategy to increase their demand, therefore increase their capcity utalsiation
promotions, increase sales and demand
rationlsaiton-downsixzing their busienss to then reduce its capaity e.g moving to a smaller location, smaller building
reducing length of the working week
selling oof factories and equipment
making staff redudnat that arent needed
strategies to reduce capicty utlaisation (used for over-utilisatio n busiensses
outsourcing-giving takss to workers outside of buisness
reducing demand by inceasing prices
create waiting lists creating feeling that its more desrible
long term-expand, make business bigger
increase more staff so can do the work
dis of over utalsition
reducing in quality levels
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may have to turn down potential customers as can not increas output anymore
theres no downtime-machines are on all teh time
human error workers working long hours
stress to workers
incerased risk of mistakes
dis of underutalsition
workers demotivated as ddont have to do much
less opportunity for promotion so demotiavting for staff
nagative brand image e.g not using al the shevles in the supermarket