STUDY 3 Flashcards
Systems Development Life Cycle
First phase: Planning Second phase: Analysis Third phase: Design Fourth phase: Implementation Fifth phase: Maintenance
Used to develop, maintain, and replace info systems
SDLC
Common method for systems development
SDLC
It is an application of the systems approach to the development of an information system
SDLC
Traditional methodology of SDLC contains phases:
Planning Analysis Design Implementation Maintenance Use
Identification phase
Planning
Needs are examined as a whole
Planning
Studies current procedures and Info Systems
Analysis
Sub phase-Requirement determination
Analysis
Convert alternative solutions
Design
Inputs and Outputs (Reports, databases, computer processes)
Design
System and Written specs turned over to programmers
Implementation
Implementation process
Coding
Testing
Installation
Systems are in operation
Manintenance
Specific problems or changes are made
Maintenance
It is a TPS used by distribution firms
Distribution system
They distribute products or services to their customers
Distribution firms
They are developed to meet the needs for information relating to those particular parts of the organization
Organizational Information system
MKIS
Marketing Information System
It provides information that relates to the firm’s marketing activities
MKIS
Consists of a combination of input and output subsystems connected by a database
MKIS
Marketing Information System
Product subsystem Place subsystem Promotion subsystem Price subsystem Integrated-mix subsystem
Provide information about critical elements in marketing mix
Output subsystems
It consists of four main ingredients that management manages in order to meet customers’ needs at a profit
Marketing Mix
Provides information about the firm’s products
Product subsystem
Provides information about the firm’s distribution network
Place subsystem
Provides information about the firm’s advertising and personal selling activities
Promotion subsystem
It helps the manager make pricing decisions
Price subsystem
Enables the manager to develop strategies that consider the combined effects of the ingredients
Integrated-mix subsystem
It is populated with data from the three MKIS input subsystem
Database
Input subsystems
Transaction processing system
Marketing research subsystem
Marketing intelligence subsystem
It gathers data from both internal and environmental sources and enters the data into the database
Transaction processing system
It gathers internal and environmental data by conducting special studies
Marketing research subsystem
It gathers environmental data that serves to keep management informed of activities of the firm’s competitors and customers and other elements that can influence marketing operations
Marketing intelligence subsystem
Other Organizational Information System
HRIS
Manufacturing Information System
Financial Information System