social Influence Flashcards

1
Q

What are the three types of conformity identified by Kelman?

A

Compliance, Identification, Internalisation.

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2
Q

What is compliance?

A

Superficial conformity where one publicly agrees but privately disagrees.

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3
Q

What is internalisation?

A

Deep conformity where a person genuinely adopts group norms as their own.

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4
Q

What is identification?

A

Conforming to group norms because you value the group and want to be part of it.

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5
Q

What are the two explanations for conformity according to Deutsch and Gerard?

A

Normative Social Influence (NSI) and Informational Social Influence (ISI).

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6
Q

What is Normative Social Influence (NSI)?

A

Conforming to be liked or accepted by the group.

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7
Q

What is Informational Social Influence (ISI)?

A

Conforming to be right when unsure of the correct answer.

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8
Q

What did Asch’s line study find?

A

36.8% average conformity rate; 75% conformed at least once.

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9
Q

What happened to conformity when Asch added a dissenting confederate?

A

Conformity dropped to 5.5%.

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10
Q

What is the effect of task difficulty on conformity?

A

More difficult tasks increase conformity due to ISI.

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11
Q

What did Zimbardo’s prison study demonstrate?

A

People conform to social roles, sometimes very quickly and strongly.

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12
Q

Why was Zimbardo’s study stopped early?

A

Participants showed extreme behaviour; ethical concerns arose.

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13
Q

What did Milgram’s obedience study find?

A

65% of participants gave the maximum 450V shock.

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14
Q

What situational variables affected obedience in Milgram’s variations?

A

Proximity, location, and uniform.

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15
Q

What is the agentic state?

A

A mental state where individuals see themselves as acting on behalf of an authority.

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16
Q

What is legitimacy of authority?

A

Obedience is more likely when the authority is seen as legitimate and powerful.

17
Q

What is the authoritarian personality?

A

A personality type more likely to obey authority, linked with strict upbringing.

18
Q

What is locus of control?

A

A belief about whether outcomes are controlled internally or externally.

19
Q

How does internal locus of control affect resistance?

A

People with an internal LOC are more likely to resist pressure to conform or obey.

20
Q

How does social support help resist social influence?

A

Seeing others resist reduces the pressure to conform or obey.

21
Q

What are the three factors influencing minority influence?

A

Consistency, commitment, and flexibility.

22
Q

What did Moscovici’s study show?

A

Consistent minorities can influence the majority.

23
Q

What is the snowball effect in social change?

A

Minority influence grows gradually until it becomes majority-held.

24
Q

What is social cryptomnesia?

A

People adopt social change but forget how it happened or who started it.

25
what are the explanations for obedience
- agentic state - legitimancy of authority
26
what comes under agentic state (3)
- agentic state - Autonomous state - Agentic shift - Binding factors
27
what is agentic state?
- Milgram proposed that obedience to destructive authority occcurs bc a person has become an 'agent', someone wbo acts in place of another. - person feels no personal responsibility for their actions.
28
autonomous state means?
'Autonomy' means to be independent or free. - behaves according to their principles and feels responsible for their actions.
29
Agentic Shift?
The shift form 'autonomy' to begin 'agentic'. - Milgram suggested that this occurs when we percieve someome else as an authority figure. - This person has power because of their position in the social heirachy
30
Binding factors?
- reduce 'moral strian' - aspects of a situation that allow the person to ignore or minimise the damaging effect of their behaviour and reduce the 'moral strain' they feel. - Milgram proprosed a number of strategies the individual uses, such as shifting the responsibility to the victim or denying the damage they are doing to the victims.
31
Authorities have legitimacy through society's agreement.
The power thsat authorities weild is legitimate bc it is agreed by society. Most of us accept that authority should excersise social power over others toa llow society to function smoothly.
32
Leaders use legitimate powers for destructive purposes.
History has shown that some leaders (hitler and stalin) use legitimate authority destructively, ordering ppl to behave in cruel and dangerous ways.
33
Who did a study regarding Authoritarian personality?
Adorno et al. (1950)
34
what did Adorno conclude?
concluded that ppl with an authoritarian personality are especially obedient to authority. They: have exaggerated respect for authority and submissiveness to it. - Express contempt for ppl of inferior status. Authoritarians tend to follow orders and view 'other' grps as responsible for society's ills.
35
where does authoritarian personality orginate form?
- from childhood through harsh oarenting - extreme strict discipline, expectation of absolute loyalty, impossile high standards, and severe criticism. - it is also characterised by conditional love - parents' love depends entirely im how their child behaves
36
where is hostility displacecd to?
onto social inferiors