Sales promotion tools Flashcards

uses, examples importance and explaination

1
Q

Sales promotion

A

Sales promotion consists of short-term incentives to encourage the purchase of sales or a product or service.

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2
Q

What are some examples of sales promotions?

A

Examples of sales promotions include coupons, discounts, special offers, end-of-the-aisle displays, and free add-ons or upgrades with a purchase.

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3
Q

What are sales promotion tools

A

consumer promotions
trade promotions
business promotions
sales force promotions

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4
Q

Purpose of sales promotion tool

A

Sales promotion tools are designed to stimulate earlier or stronger market response. It aims to make the customer want to buy NOW.

generating business leads, stimulating purchases,
rewarding customers,
and motivating salespeople.

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