Objections of prospective customer Flashcards

1
Q

What is an objection

A

An objection is anything that hinders the smooth flow of communication

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2
Q

Why do prospects object

A
  1. have no need for the product or service.
  2. they want to avoid the sales call.
  3. the salesperson failed to qualify the prospect properly.
  4. objecting is a matter of custom.
  5. resistance to change
  6. prospect fails to recognize the need
  7. lack of information
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3
Q

Five common objections

A

= Your price is too high
= You get the same product at XYZ for a much cheaper price
= We are satisfied with our current supplier
= We do not have that kind of money
= We can’t risk change

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