Objections of prospective customer Flashcards
1
Q
What is an objection
A
An objection is anything that hinders the smooth flow of communication
2
Q
Why do prospects object
A
- have no need for the product or service.
- they want to avoid the sales call.
- the salesperson failed to qualify the prospect properly.
- objecting is a matter of custom.
- resistance to change
- prospect fails to recognize the need
- lack of information
3
Q
Five common objections
A
= Your price is too high
= You get the same product at XYZ for a much cheaper price
= We are satisfied with our current supplier
= We do not have that kind of money
= We can’t risk change