Research methods:Data Analysis Flashcards
MODs + sampling
How to calculate Mean
Add all numbers together and divide by number of data you have
Strengths of mean
Makes use of all data
Weakness of mean
Affected by extreme scores
Median how to calculate
Put numbers in order, then find the middle number
Median strengths
Can be used on ranked data, unaffected by extremes
Median weakness
Does not work well on small data sets
Not as powerful as the mean, as it does not take into account all values
Mode when it’s used
Finding the most frequently occurring value in data set
Mode strength
Unaffected by extremes as were just looking at most common value
Can be used in basic data forming nominal catergories
Mode weaknesses
Small changes can make a big difference
There can be more than one mode
Range how to measure
Difference between highest and lowest scores
Range strength
Quick to calculate
Gives us basic measure of how much data varies
Range weakness
Tells us nothing about data In The middle of scores
Affected by outlying values
Standard deviation what does it show
It tells u how much on average things vary from the mean of the data. Large SD means large spread of data.
Interquartile range what does it show
Measures spread of the middle 50% of scores
SD strength
Allows us to make statements about probability
Most powerful measure of dispersion
SD weakness
Data can’t be ranked or from categories
Data must be in a normal distribution curve as SD Is affected by skewed data
Interquartile range strength
Avoids extreme scores lying in top and bottom 25%
Interquartile range weakness
Still uses only half of the available data
How to calculate percentage increase
Difference in two values over original times 100
Opportunity sample
P’s Selected cuz they were easily available
Volunteer
Selected on a basis of their own actions in arriving at sampling point
Random sample
Every member of target population has an equal chance of being included. Computer random generator
Stratified sample
Specific groups like different age groups appear in numbers proportional to their size in target Pop. Within each subgroup, random sampling is used to select members
Systemic sample
Random sampling with a system.
List of names and number them, choose starting point and pick every nth member.
Random sampling strengths+weak
little risk of sampling bias.equal chance of selection.
requires comprehensive list of all members of target pop
systematic sampling good and bad
equal chance of selection. requires comprehensive list of all members of target pop
opportunity sampling good and bad
easiest to do. but less representative. risk of sample bias as researcher can choose.
volunteer sampling good and bad
not time consuming. but subject to volunteer bias - highly motivated people. only people who have seen the advert will come, so their ps may be one-sided.
stratified sampling good and bad
Time consuming, subject to bias as researcher chooses the categories of interest. but best representation of subgroups!
General pop definition
the whole population
Target population definition
group of people who are relevant for the study
sample definition
a subset of the group that is tested, should be representative of the target pop.