Research Methods Flashcards
define social psych
scientific study of how individuals think, feel, behave.
compared to sociology
social psych is to ID universal properties of human nature.
socio = group level. social psych = more about idnividal.
compared to personality
personality = individuals and the way we thinka nd behave. stability. social = how context affect individual.
normal triplett
group processes
max ringelman
group processes
william mcdougall
first textbook. interaction w individual in social context
edward ross
flow allport
first textbooks
hitler
spurred socio-psych research
kurt lewin
father of social psych.
recognized interplay btw internal and external.
social congition
- cold perspective
how we perceive, remember, interpret info about self and others.
- cold bc cognition, not emotions.
construct validity
measure what you expected to.
experiencing & reporting
interval - regular intervals.
signal - receive signal, talk about behaviour you did at that point in time
event - report on designated behaviour every time it occurs.
ethnography
attempt to understand group/culture by observing form inside without imposing pre-conceived notions.