Quiz 3 - Cognitive Biases Flashcards
What is Bias?
Bias is a way of thinking that is not accurate
What is Heuristics?
Heuristics is a rule of thumb - true but not always
What is Anchoring?
The anchor is what you compare to when you evaluate something - ie a restaurant puts at least one expensive item on the menu to make the other items look reasonable
What is contrast effect/context effect?
Observing two things at the same time - will focus more on the differences
Distinction bias - things appear more different when viewed simultaneously
What is band wagon effect and herd instinct?
Band wagon effect - you believe things everyone else does ie cults try to keep you from talking to others not in cult so you believe the things cult is teaching
Herd instinct - believing what everyone else does to avoid social conflict - ie someone is vegan because friend is
What is hostile media effect?
When watching news you feel it is hostile to your views
What is endowment effect/loss aversion?
People will demand more to give up an object than they were willing to pay for it
Once you own something, you find it more valuable
What is temporal discounting?
Based on something irrational. We value things in the future less than things now.
Asking for favours.
Empirical studies show people are more hyperbolic - hyperbolic discounting is psychological bias where people prioritize immediate rewards over future rewards
Exponential discounting - marginal rate of substitution between consumption at any pair of points in time depending on how far apart points in time are - something doubles every hour = exponential growth -
What is moral credential effect?
Moral credential effect - thinking you did something morally good can make you allow yourself to behave badly - people will compensate to reach an equilibrium
What is to imagine you are good?
If you imagine you are good you are more likely to be good
What is risk compensation?
Seatbelt use - drivers are a bit safer, but deaths passed onto others
Bike helmets - people bike more dangerously when wearing one
Dietary supplements - make people eat more poorly and exercise less
What is omission bias?
Choosing harm over omission versus lesser harm by acting - we think doing harm is worse than not doing something that causes harm ie getting vaccinated
What is negativity bias?
People pay more attention to negative information
Danger - negative - needs reaction in evolutionary history
News reports to scare you - use Wikipedia to verify
What is outcome bias?
Judging a decision based on what ended up happening rather than on the information available at decision time
What is Planning Fallacy?
We under estimate how long it will take to complete something - we overbook ourselves
Unexpected events happen - we don’t plan to have unexpected things happen