putting a business idea into practice Flashcards
.1 why set an objective
setting an objective gives you a focus on what you are doing and allows you to look back and see if you have achieved what you wanted to.
.1 objectives help with…
> decision making and establishing priorities.e.g. sell locally, or grow business overseas???
helps investors to understand the direction in which the business is heading
provides targets-compare actual with planned
motivate everyone- connecting with other businesses to measure their success
.1 financial objectives include
> SURVIVAL >PROFIT >MARKET SHARE >FINANCIAL SECURITY >SALES
.1 non-financial objectives include
> SOCIAL OBJECTIVES e.g. paying staff decent wages, treating customers with respect.
PERSONAL SATISFACTION >CHALLENGE >INDEPENDENCE >CONTROL
.1 effective objectives should state…
> WHAT the target is e.g. making £20,000 profit
WHEN it should be achieved e.g. next 2 years
WHO is to achieve it e.g. who is in charge
.1 non-profit making organisations
e.g. hospitals, schools, police»_space; all aim to provide a public service without making any profits
.1 you can use objectives to measure performance
you know if you have been successful if you know what you wanted to achieve e.g. if you make £20,000 profit and your aim was £15,000 then your target was a success, however if your target was £40,000 then you did not accomplish your target
.1 why objectives differ between businesses
> different owners e.g. different reasons for setting up a business
different stages e.g. first year, survival is the main objective
different industry e.g. clothing shops or schools
.2 business revenue, costs and profits
> running costs >start-up costs >fixed cost >variable cost >indirect costs >direct costs >revenue >costs >profit
Running costs
paid either daily, weekly, monthly. you pay them on an ongoing basis (e.g. wages, rent, materials)
start-up costs
have to be paid before you start running the business. (e.g. chairs, tables, computers)
fixed costs
do NOT change with every item made or sold, they might be changed but it would not be as a result of making or selling more products. (e.g. rent, wages, advertising)
variable cost
they vary with every item made or sold (e.g. raw materials, packaging)
indirect costs
basically same as fixed costs, costs not directly contributing to the actual making of the item
direct costs
basically the same as variable costs includes anything that goes directly into the making of the item (e.g. materials)