Persuasive Techniques

Question 1

Appeal using reason

Answer 1

Present logical arguments such as if then because statements

Question 2

Appeal to emotions

Answer 2

Authors may ask readers how they would feel about something or put themselves in another’s place, present their argument as one that will make the audience feel good or tell readers how they should feel.

Question 3

Appeal to character morality or ethics

Answer 3

Authors present their points to readers as the right or most moral choices. Cite expert opinions to show that someone else agrees with them.

Question 4

Testimonials

Answer 4

Via anecdotes or quotations regarding the authors subject to help build audiences trust in the authors message through positive support from ordinary people

Question 5

Bandwagon appeals

Answer 5

Claim that everyone else agrees with the authors argument and persuade readers to conform and agree too

Question 6

Appeal to greed

Answer 6

Authors present their choice as cheaper free or more valuable for less cost

Question 7

Appeal to laziness

Answer 7

Authors present their views as more convenient easy or relaxing.

Question 8

Comparisons

Answer 8

Persuade the audiences using things such as analogies similes and metaphors

Question 9

Using humor

Answer 9

Relax readers and garner their agreement. Must be careful about ridiculing opponents it can work for those who already agree but can anger other readers

Question 10

Rhetorical questions

Answer 10

Need no answer but create effect that can force agreement

Question 11

Generalizations

Answer 11

Persuade readers by being imposible to disagree with. Make generalizations that appear to support their viewpoints.

Question 12

Transfer and association

Answer 12

Using attractive actors enjoying a product to influence audiences to do the same

Question 13

Repetition

Answer 13

Sometimes effectively persuade audiences

Question 14

Pathos

Answer 14

Appeals to emotions and entertain audiences

Question 15

Ethos

Answer 15

Applies to credibility based on academic professional or personal merit

Question 16

Logos

Answer 16

Logic, appeals to the audience through reasoning and logic to influence their opinions. If,then, because

Question 17

Credible texts

Answer 17

Rationale
Authority
Date
Accuracy
Relevance
RADAR

Question 18

Anecdote

Answer 18

Brief study authors may relate to their argument which can illustrate points in a more real and relatable way

Question 19

Aphorisms

Answer 19

State common beliefs and may rhyme. Early to bed and early to rise

Question 20

Satire

Answer 20

Exaggerates ridicules or pokes fun at human flaws or ideas

Question 21

Parody

Answer 21

Form of satire that imitates another work to ridicule its topic or style

Question 22

Oxymoron

Answer 22

Combines seeming contradictions, deafening silence

Question 23

Analogies

Answer 23

Compare two things that share common elements

Question 24

Syllogism

Answer 24

Refers either to deductive reasoning or a deceptive very sophisticated or subtle argument

Question 25

Deductive reasoning

Answer 25

General to specific

Question 26

Inductive reasoning

Answer 26

Specific to general

Question 27

Diction

Answer 27

Word choice that establishes tone and effect

Question 28

Understatement

Answer 28

Downplaying or describing something more subtly than warranted

Question 29

Chiasmus

Answer 29

Uses parallel clauses, the second reversing the order of the first. Ask not what your country can do for you, but what you can do for your country

Question 30

Anaphora

Answer 30

Regularly repeats a word or phrase at the beginnings of consecutive clauses or phrases to add emphasis to an idea. We shall fight in the trenches we shall fight on the oceans we shall fight in the sky