observational techniques Flashcards
naturalistic observation
watching and recording behaviour in a setting within it would normally occur
controlled observation
watching and recording behaviour within a structured environment
covert observation
participants behaviour is watched and recorded without their knowledge or consent
overt observation
participants behaviour is watched and recorded with their knowledge or consent
participant observation
the researcher becomes a member of the group whose behaviour theyre watching and recording
non participant observation
the researcher remains outside of the behaviour theyre watching and recording
all observation ao3
- observer bias
- cannot demonstrate casual relationships
naturalist observation ao3
- high external validity, generalisable
- replication is difficult as a result of lack of control over the research situation (uncontrolled EV and CV)
controlled observation ao3
- cannot be applied to everyday life
- easier replication (EV and CV less of a factor0
covert observation ao3
- no demand characteristics
- high internal validity
- ethics (people may not wish for their behaviour to be noted down)
overt observation ao3
- ethically acceptable
- potential demand characteristics
participant observation ao3
- external validity ( increased insight of the lifes of the people being studied)
- lose objectivity ( researcher may become to identify too strongly with those who are studied)
non participant ao3
- maintain an objective distance
- may lose valuable insight ( too far removed from the participants being studied)