O - P Flashcards
Offset Lithography
a printing method in which the image is transferred form the plate via a rubber roller to the sheet of paper
Old English
the angular, condensed Gothic style of lettering favored in Germanic areas as early as 1012 CE and continuing through the mid - 19th century,
also called Blackletter
Old Style
a style of type distinguished by graceful irregularity among individual letters
bracketed serifs, and a slight contrast between light and heavy strokes
*Goudy Old Style
Orphan
the first line of a paragraph left at the bottom of a column of type, separated from the rest of the paragraph, or the last line of a paragraph set at the top of a new column
This is undesirable both aesthetically and pragmatically as it interrupts the reader’s flow and thought process
Pagination
process of numbering pages
Pica
a typesetting unit of measure equal to approximately 1/16th of an inch, 12 points or 0.01387 inches
Point
a typesetting unit of measure used to specify the height of a typeface equal to approximately 1/72nd of an inch or 1/12
PPI
stands for pixels per inch
Proof
refers to a preliminary copy of the intended final composition and typesetting, ready for trial inspection or “proofing” which means to check for errors and indicate any changes before the actualy final printing plate is produced
Proofreader
the person who check the typography for spelling errors, punctuation problems, and correctness of grammar prior to progressing to pring
Proofreader’s marks
a standard series of symbols used by those read and correct type and indicate any necessary corrections. The series of marks are a system of standardized symbols employed by the typesetting and publishing industries
Pull Quote
a phrase from the body text that is set larger, often in a different typeface, as a quotation that summarizes a main idea of an article
