K - L

Question 1

Kerning

Answer 1

typesetting technique that overlaps the edges of two characters to provide the illusion of even spacing and reduce the amount of white space between letters. Kerning is the process of adjusting the space between individual characters

Question 2

Key Characters

Answer 2

identify and describe those characters whose treatment is significant in distinguishing one type from another. Elements to consider; a single or double-story “a” a “g”. an “e” with an oblique or horizontal crossbar; an “f” or “j” sitting on or descending below the baseline; “Q” with a short or long tail, or a tail bisecting the bowl; An “R” with a straight or curved leg

Question 3

Leading

Answer 3

spacing between lines. The vertical space between lines of type measured from the baseline to the previous or subsequent baseline for consistency; the term evolved from the thin lead spacers of different dimensions used in letterpress printing to open the space for compositional and legibility reasons

Question 4

Leg

Answer 4

a stroke that extends downward at less than 90 degrees is a leg, as seen on the letters k, K, and R

Question 5

Legibility

Answer 5

the characteristics of letters, numbers, graphics, or symbols that make it possible to differentiate one from the other and therefore covey a clear understanding of the communication

Question 6

Letterpress

Answer 6

the printing method in which the raised surface of the type of blocks, transfers the ink onto the paper with the application of pressure

Question 7

Letter Space

Answer 7

refers to the amount of space that separates letters in a word
Additional space between letters may be added called letter spaced for special effect in limited situations at the designer’s discretion

Question 8

Letter spacing

Answer 8

Modifying the distance between the letters within a word
Letter spacing is a composition technique that helps to create lines of equal width on a page or to shorten or lengthen text

Question 9

LIgature

Answer 9

A combination of two or more characters that are joined into one form which are not commonly combined
Originally, ligatures were cast as one piece of lead to simulate handwriting and to protect the ascenders and descenders on previous and subsequent lines of text

Question 10

Line Face

Answer 10

a thin-stroked typeface in which the negative space is greater in mass than the weight of the strokes
its appearance is light and airy

Question 11

Line Length

Answer 11

refers to line measure
the horizontal width of a column is the line length

Question 12

Line spacing

Answer 12

Another term for leading
the space between vertical lines of type

Question 13

Lining Figures

Answer 13

Numerals that align against the baseline of the font and are the same height as the uppercase letterforms, unlike old style figures, which include ascenders and descenders

Question 14

Link

Answer 14

the stroke connecting the bowl and loop of the lowercase g

Question 15

Linotype

Answer 15

hot metal typesetting system
invented by Otto Mergenthaler, that utilizes a keyboard and sets one line of type as a solid piece of lead (called a slug) when the text is input via a keyboard

Question 16

LIthography

Answer 16

printing method using a flat surface in which the area to be printed is receptive to the ink and the rest of the plate is coated with a chemical that resists ink

Question 17

Logogram

Answer 17

a single written symbol that represents an entire work or phrase without indicating its pronunciation
7 is a logogram that is pronounced (seven) in english and *nanatsu in Japanese. It is a meaningful unit of language

Question 18

Logotype

Answer 18

the name, symbol, or trademark that is comprised of typographic characters, used to identify a company or product on all collateral materials

Question 19

Loop

Answer 19

the lower portion of a lowercase (g)

Question 20

Lowercase

Answer 20

also referred to as miniscule or Ic, these smaller letterformas include ascenders and descenders