G- H

Question 1

Gothic

Answer 1

of or related to a visual style reflecting the influence of the medieval period including a heavy angular condensed typeface used especially by the earliest European printers and based on handwriting used chiefly in the thirteenth to fifteenth centuries; Also the name of the first sans serif font

Question 2

Gravure

Answer 2

also called intaglio, the printing process in which the plate is etched, and the ink lies on the resulting grooves

Question 3

Greek or Greeking

Answer 3

meaningless symbols, designed to look liked printed copy, that are drawn on a rough layout to show the size of the copy where it will actually go when the layout is complete. A rough layout using greek is usually done in the primary stages of development so that the artist can see the overall design of the space

Question 4

Gutter

Answer 4

Center margin or crease formed by a pair of facing pages in a book or magazine. Also are usually thin, between columns

Question 5

H&Js

Answer 5

refers to hyphenation and justification options in a computer software application, most current software programs allow users to refine the standard settings, changing them to meet their own aesthetic

Question 6

Hairline stroke

Answer 6

the secondary stroke of a letterform that is commonly thinner than the stem stroke; this terms also refers to the weight of the finest rule of a typesetter can set, commonly equal to 1/4 point in width

Question 7

Hanging Cap

Answer 7

also referred to as a hanging initial. A hanging cap is set larger than the body text and extends beyond the left margin of the rest of a paragraph

Question 8

Hanging indent

Answer 8

a typesetting instruction used to indicate that the first line of a paragraph is set flush while following lines are indented. This format is typical for bibliographic information following an article or story

Question 9

Hanging punctuation

Answer 9

punctuation set outside the margin so that the type aligns visually along the right or left side of the paragraph either flush left or flush right

Question 10

Head Margin

Answer 10

the space above the type, appearing on every page

Question 11

Header

Answer 11

the top portion of information that may be included in the head margin of a publication. May indicate the title, chapter name, and/or the page number or folio

Question 12

Headline

Answer 12

sentence, phrase, word, or group of words set in large, bold type on a newspaper font page or above a body of text on any page of a newspaper or magazine, or printed advertisement (or featured as apart of a broadcast commercial). The purpose of a headline is to attract attention and usually encourage the reading of the following copy. In print advertising, the headline is considered to be the most important element

Question 13

Hierarchy

Answer 13

system of ranking and organizing elements either from most important to least important, least important to most important, or chronologically

Question 14

Hyphen

Answer 14

punctuation mark (-) commonly used between parts of a compound word or between syllables of a word when the word is divided at the end of a line of text

Question 15

Hyphenation

Answer 15

the convention of breaking word according to the syllables so that it will fit on a typeset line of copy