MEDIA PSYCHOLOGY- media influences on social behaviour Flashcards
what is pro social behaviour?
good behaviour
what are examples of pro social behaviour under adolescence?
punctuality manners negotiation respect tolerance cooperative play obedience
what are examples of shows with pro social behaviour?
sesame ‘sharing’ ‘fluffy characterssesame ‘ raise your hand’ ‘celeb exposing kids to messages they will acquire’he man (violence w/cartoon)- address violence - pro social messages eyecontact
what theory connects with media messages?
social learning theory (bandura)
what does the social learning theory mean?
learn via observation of role models (identify with)
how does children connect with slt?
children will retain what they see pn tv and imitate behaviour in similar sit if think rewarded
why is anti social behaviour greater than pro social behaviour?
media bias as anti social is better story political agenda - tv dangerous-watershedpressure on religious groups- tv dangerous for kids in 80s - 90s
what are the 4 explanation on prosocial behaviour?
kunkel et al 1996- 1 of 3rd of programmes show at least one act of violence and it misintrepts , not take in account all ages, only certain programme, temporal validity,conducted by adults not children.
what is the main study for exposure? (COMMENTARY)
woodard - in pre school kids programms 77% shown atleast one prosocial act howwver a study conducted and 4 ut of 20 top most watched programmes rarely shown prosocial acts
what is acquistion?
if role model does prosocial behaviour more likely to repeart it if rewarded children (vicarious reinforcement) repeat prosocial acts tend to repeat social norms we already know pro social>anti argument mares &woodard concrete acts/ abstract acts however
what is the argument with acquisition? (COMMENTARY)
sprafkin- tv actions discussion help children understand behaviour to store in ltm for situations
what is developmental factors?
aimed at age appropraite, younger less affected than older or other way round (mares)
what is parental mediation?
parents watch the shows w kids i.e watch with mother and fake cakeaustin -parents sat and explained =more undertsand diff tyes
types of b associated with prosocial?
altriusm, self control, anti stereotyping and positive interaction
what is altriusm?
sharing, cost to individ who completes task - effects of tv on altruisc behaviours is that involved in explicit modelling of very specific behaviours