Media-Age Flashcards
What did Heintz-Knowles study of children TV find?
Children are primarily motivated by peer relationships and romance, but least often by school-related or religious issues; minority ethnic groups were underrepresented and gender exposure was equal but shown in different ways e.g girls have more affection for others
According to Postman and Palmer, what impact is media having on childhood?
•Postman=childhood is disappearing as technology advances, leading to premature exposure to sexual abuse and violence- losing ‘innocence’
•Palmer=‘toxic childhood’-decline of outdoor play, ‘schoolifcation’, screen saturation
What 7 stereotypes of children are frequently used by the media?
1)victims of horrendous crimes
2)cute
3)little devils
4)brilliant= child prodigies/heroes
5)brave little angels=suffering from disease
6)accessories
7)modern
What did Women in journalism’s study ‘Hoodies or Alter boys’ tell us about young men in the media?
Teen boys named ‘thugs’,’feral’ and ‘menace’; stories are always about crime and few stories are shown in a good light in newspapers
How does Wayne’s research support theory that media creates a negative image of youth?
82% of TV news focused on young as perpetrators or victims of violence; ignored issues such as health, unemployment and education that affect young people; 1% of opinions from young people were used in ‘useful’ sources
What does Osgerby say about youth representations?
‘Youth as trouble’ w/ skills in media to reflect wider cultural developments and mirror spirits of the times- from hope and prosperity post war to dangerous & violent now
In what ways are the elderly invisible according to Age Concern and Landis?
•Landis=one dimensional portrayals of older people as grumpy, feisty, set in their ways
•Age concern=elderly are underrepresented across a variety of mass media e.g in 2000, 21% of the population was aged 65+ but was only represented as 7% in media
What does Cuddy and Fiske, plus Milner et al, say about the amount of elderly characters on TV?
•Cuddy and Fiske=only 1.5% of US TV shows had elderly characters, occupying minor roles-seen as invisible and when they are involved they are figures of comedic relief, often based on ineffective physical, social or sexual capabilities-demonstrating how modern society values youthfulness
•Milner et al=lack of a balanced view of ageing, doesn’t show the opportunities that come embracing ageing
Why do Carrigan and Szmigin say representations of older people are changing?
‘Grey pound’- more and more older people have money to spend, so the media increases number of positive images of ageing and role models, so that it intrigues the older age demographic market to increase sales
How does Biggs say media representations of older people is changing?
Evidence of contrasting trends in representations, such as older people appearing in considerable numbers in soap operas, more positive portrayals of old age in sitcoms and move to a more active view of older people
