Market and Marketing - Part V (Services) Flashcards

1
Q

Services are always ………………. and ………………….

A

intangible and variable

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2
Q

Accepting deposits, lending loans, agency and utility functions are examples of ………………………….

A

financial services

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3
Q

A product ……………………… before purchase whereas service …………………….. before purchase

A

can be checked, cannot be checked

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4
Q

Growing ………………………… has lead to demand for better products and services

A

Per Capita Income

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5
Q

Increase in ………………………….. has lead to greater demand for health care services

A

life span

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6
Q

Higher percentage of ………………………. has led to more demand for household services

A

women in workdforce

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7
Q

……………………… has led to an increase in tourism

A

media

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8
Q

Increasing ………………….. has been a cause of expansion in the service sector

A

urbanisation

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9
Q

Industrialisation requires ……………………..

A

industrial infrastructure and social infrastructure

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