ISYS 363 Ch. 8 Flashcards

1
Q

A _______ refers to a collection of companies and processes involved in moving a product from the suppliers of raw materials and parts to final production, and to the customer.

production line

production chain

portal

value chain

supply chain

A

supply chain

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2
Q

Amazon.com works with another commercial vendor to set up a web-based procurement system. Which of the following terms best describes this situation?

Electronic data interchange

Value chain management

Supplier-to-business electronic commerce

Supplier-to-supplier electronic commerce

Business-to-business electronic commerce

A

Business-to-business electronic commerce

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3
Q

Which of the following terms refers to computer-to-computer communication following specific standards?

Transaction data transfer (TDT)

Transaction data exchange (TDE)

Interchange data protocol (IDP)

Electronic data transfer (EDT)

Electronic data interchange (EDI)

A

Electronic data interchange (EDI)

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4
Q

A ______ automates the business processes involved in purchasing or procuring products between a single buyer and multiple suppliers.

customer portal

sourcing array

vendor exchange

supplier portal

market portal

A

supplier portal

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5
Q

An organization that uses an access point that automates the business processes that occur before, during, and after sales have been transacted between itself and multiple customers is using a _________________.

procurement portal

customer portal

supplier portal

sourcing portal

customer exchange system

A

customer portal

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6
Q

A market comprised of firms operating within a certain industry sector is termed a _____________ market.

horizontal

captive

non-competitive

stable

vertical

A

vertical

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7
Q

The advantages of the just-in-time production strategies include all of the following EXCEPT:

inventory storage costs are minimized.

more frequent missed production schedules.

parts and raw materials arrive just when they are needed for production.

risks of inventory obsolescence are reduced.

capital costs of inventory are minimized.

A

more frequent missed production schedules.

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8
Q

When Walmart enables a supplier such as Proctor & Gamble to manage the inventory levels of P&G goods in Walmart warehouses by sharing inventory and sales data, it is using the ______________ business model.

vendor-managed inventory

supplier-sourced inventory

vertical inventory management

remote inventory management

just-in-time

A

vendor-managed inventory

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9
Q

An integrated supply network can help reduce the impact of the ___________, which occurs when small forecasting errors at the end of the supply chain produce massive forecasting errors farther up in the supply chain.

forecast error result

demand swing effect

bullwhip effect

fluctuation effect

saturation effect

A

bullwhip effect

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10
Q

When companies deploy supply chain management systems, they are hoping to experience all of the following benefits EXCEPT:

improved customer service.

reduced inventory costs.

improved coordination of suppliers.

accelerated product development and innovation.

increased time to market.

A

increased time to market.

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11
Q

When organizations use components of the supply chain management system to work with partners across the supply network to improve accuracy of demand forecasts, reduce inventory buffers, increase the velocity of materials, and improve customer service, they are using the ____________ function.

supply network collaboration

distribution planning

safety stock planning

order promising

materials management

A

supply network collaboration

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12
Q

Which of the following is NOT a challenge associated with creating an effective supply chain management strategy?

Gain agreement among supply chain partners on the supply chain management system to use.

Overcome database normalization challenges with relational databases.

Overcome concerns about intellectual property theft.

Overcome distrust among supply chain partners.

The system is only as good as the data it receives.

A

Overcome database normalization challenges with relational databases.

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13
Q

A company whose supply chain is focused on maximizing customer service is striving to achieve supply chain ______________.

equilibrium

efficiency

effectiveness

equality

balance

A

effectiveness

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14
Q

Which of the following is NOT a key process generally supported by supply chain planning modules?

Inventory and safety stock planning

Distribution planning

Production planning

Warehouse layout planning

Demand planning and forecasting

A

Warehouse layout planning

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15
Q

Reasons why radio-frequency identification (RFID) tags are becoming a very popular technology in supply chain management systems include all of the following EXCEPT:

the need for hand-scanning is eliminated.

the tags are much cheaper than bar codes.

more information can be stored on the tags circuits.

information on the tags can be easily modified

the need for line-of-sight reading is eliminated.

A

the tags are much cheaper than bar codes.

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16
Q

Which of the following is an important enabling technology that is used to share similar data across applications over the Web?

HTML

XML

ISM

URL

SQL

A

XML

17
Q

A company that implements CRM software and strategy can expect all of the following benefits EXCEPT:

improved product development.

individualized service.

better information.

faster problem identification and resolution.

higher customer turnover.

A

higher customer turnover.

18
Q

To successfully implement CRM, organizations will have to implement all of the following organizational changes EXCEPT:

employees must be trained to have a customer focus.

policies and processes must reflect a customer focus.

concerns about customer privacy can be relaxed.

measures for customer satisfaction must be monitored.

measures of the customer experience must be monitored and shared.

A

concerns about customer privacy can be relaxed.

19
Q

Which of the following is the component of the operational CRM that supports the day-to-day sales activities of an organization?

Customer service

Customer engagement

Enterprise marketing management

Sales force automation

Digital dashboards

A

Sales force automation

20
Q

The purpose of a(n) _____________ is to support the communication preferences of customers, using multiple communication channels.

Customer service center

Digital dashboard

Customer engagement center

Sales force automation system

Enterprise marketing management system

A

Customer engagement center

21
Q

Which of the following involves creating formal groups to identify and assess the volume and sentiment of what is being said about a company, individual, product, or brand?

Mobile CRM

Social media monitoring

Competitive intelligence

Web content mining

Predictive CRM

A

Social media monitoring

22
Q

Collaborative CRM provides all of the following customer communication enhancements EXCEPT:

less customer interaction with the company.

better understanding of customer current needs.

better customer service from any touch point.

reduced communication barriers.

better understanding of customer history.

A

less customer interaction with the company.

23
Q

Which of the following helps visualize key CRM performance metrics?

XBRL data

Customer portal

Digital dashboard

Transaction processing system

XML tag

A

Digital dashboard

24
Q

Which of the following is the component of the operational CRM that automates service requests, complaints, product returns, and information requests?

Digital dashboard

Customer engagement

Customer service

Enterprise marketing management

Sales force automation system

A

Customer service

25
Q

___________________ CRM systems include technologies such as data mining, decision support, and other business intelligence capabilities.

Communicational

Operational

Collaborative

Executive

Analytical

A

Analytical

26
Q

the digital, or electronic, transmission of business documents and related data between organizations via dedicated telecommunications networks

A

Electronic Data Interchange (EDI)

27
Q

a data presentation standard that allows designers to create customized markup tags that enable data to be more easily shared between applications and organizations

A

Extensible Markup Language (XML)

28
Q

an enterprise portal designed to automate the business processes that occur before, during, and after sales between a supplier and multiple customers

A

customer portal

29
Q

large fluctuations in suppliers’ forecasts caused by small fluctuations in demand for the end product and the need to create safety buffers

A

bullwhip effect

30
Q

a market comprised of firms within a specific industry sector

A

vertical market

31
Q

the collection of companies and processes involved in moving a product from the suppliers of raw materials, to the suppliers of intermediate components, to final production, and ultimately to the customer

A

supply chain