Introduction Flashcards
What is the role of HMIT?
- Highly complex and changing human needs and abilities
- Innovation and creative design processes
- Complex new media landscape
What is human media interaction theory?
The cognitive-psychological study of how people interact with media and how design features may affect these processes
How does new media use impact cognitive function?
- Immediate effects (e.g. attention)
- Long-term effects (e.g. attention, multitasking, smartphone addiction)
What are the steps of the common model of human cognition?
- stimulus
- Attention
- Perception
- Thought processes
- Decision
- Response or action
What are the different attention domains?
- Selective attention
- Divided attention
- Switching attention
- Vigilant attention
What is selective attention?
refers to the ability to attend to a certain stimuli/task while disregarding others that are irrelevant to the task at hand
What is divided attention?
Described the processing/performance of two or more sources of information/tasks at a given time
What is switching attention?
Refers to the ability to attend to a given task after having just attend to a different one
What is vigilant attention?
Describes the process of sustaining attention to monotonous intellectually unchallenging tasks over periods longer than 10 seconds up to many minutes
What are the two points of attentional control?
- Bottom-up attentional control: Physical salience attracts attention
- Top-down attentional control: Goals & expectations determine what you attend to more internal
What is relevance history?
Attend what worked for you in the past
What has been relevant for you in the past
Even stimuli that lack physical salience can capture attention in an automatic way through their relevance history. This is neither truly bottom-up nor top-down
What is attentional control bottom-up?
Bottom-up: physical salience for example the color outlier or push-notification
What is attentional control for top-down?
Top-down: goal-based, based on expectations, voluntary. E.g. press the button as soon as you detect a star.
What are immediate effects of smartphone impact on attention?
A smartphone visibly present distracts even when not providing any stimulation
What are long-term effects of smartphone impact on attention?
e.g. after 10 days of 1h/d action videogaming, people who never played before improve attention (Green and Bavelier, 2003)