Insight for Analyzers Flashcards

1
Q

Do all Eloqua marketing users have an Analyzer license?

A

No, an Analyzer license costs extra.

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2
Q

What types of Insight licenses are there?

A

Reporter and Analyzer

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3
Q

What is Insight?

A

A full blown BI tool

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4
Q

What platform is Insight on?

A

MicroStrategy

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5
Q

What can you do with a Reporter license?

A

View/edit standard Reports and Dashboards

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6
Q

What can you do with an Analyzer license?

A

Create custom reports and Dashboards, as well as edit standard Reports and Dashboards

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7
Q

Do all marketing users have a Reporter license?

A

Yes

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8
Q

Is Investment Increase Analysis a standard report or a Custom Report?

A

A Custom Report

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9
Q

Private or public folder? Reports and Dashboards

A

Public

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10
Q

Private or public folder? Custom Folder

A

Public

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11
Q

Private or public folder? My Reports

A

Private

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12
Q

What does a Custom folder do?

A

You publish custom reports here to make them available to all users of your organization.

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13
Q

Where are standard Eloqua reports and dashboards stored?

A

Reports and Dashboards folder

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14
Q

On your dashboard, what are the 5 prompts under Create that exist if you have an Analyzer license?

A

New Analysis, New Report. New Dashboard, New Prompt, New Filter

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15
Q

What are 2 things filters can do?

A

Limit the data, or adjust the view once you’ve pulled the data.

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16
Q

What do you call a filter when you use it to adjust the view of the report once you’ve run it?

A

View filter

17
Q

What does a prompt do?

A

Asks for user input

18
Q

Can filters and prompts be reused?

A

Yes, they are reusable objects.

19
Q

Can you drop multiple prompts onto one report?

A

Yes

20
Q

What are metrics and attributes?

A

Report objects

21
Q

What are the descriptive parts of your reporting called?

A

Attributes

22
Q

What are the 2 categories of prompts

A

Element lists, qualification prompts

23
Q

In creating a prompt, What’s like a shopping cart of prompts?

A

element list

24
Q

In creating a prompt, what’s a kind of prompt that allows you to define thresholds and characteristics?

A

A qualification prompts

25
Q

What are the three tabs used in creating a prompt?

A

Definition Tab, General Tab, Style Tab

26
Q

In creating prompts, where do you select attribute, list all values or show set of values?

A

Definition tab

27
Q

What kind of object is “year” if you’re creating a filter?

A

An attribute

28
Q

When designing a report, can you customize whether a prompt answer is required?

A

Yes

29
Q

Where do you drag and drop your prompt to build a report?

A

Into the Report Filter area

30
Q

Would you normally create custom groups for attributes or metrics?

A

Attributes

31
Q

What do you call a defined area of a Dashboard?

A

Panel

32
Q

What are the 2 main types of widgets?

A

Flash widgets and Dynamic HTML widgets

33
Q

On a Dashboard, Heat maps, funnels, bubble charts, micro sparks are all examples of…

A

Widgets

34
Q

Can you have stacks of panels on a Dashboard?

A

Yes

35
Q

Is there a limit to the number of layers you can build out on a Dashboard?

A

No

36
Q

What tool in insight displays high level performance trends in data?

A

Dashboards

37
Q

Do Dashboards provide interactive reporting?

A

Yes