globalisation

Question 1

how has freedom of movement and greater exposure of people affected sport

Answer 1

• sport is now a global marketplace for participants to demand high wages for their skills eg football
• national and international laws have allowed freedom of movement
• some performers change nationality
• many spectators now travel abroad to watch international competitions

Question 2

how has the media coverage affected globalisation

Answer 2

• increased TV coverage due to the commercial boost of the late 1990s (satellite TV) lead to globalisation
• media increased the number of people who watched televised sport, rugby changed season time to fit in with this
• very little media attention has been devoted to sporting inequalities based on class, gender and ethnicity
• Olympic games events are often at unsuitable times due to TV demands