Global Media culture - contemp Flashcards
This played a vital role in enhancing globalization as it is linked societies closer with the exchange of ideas.
INTERNATIONAL MASS MEDIA
THREE MAJOR ANALYTICAL PRESPECTIVES OF MEDIA GLOBALIZATION
C C N
CULTURAL IMPERIALISM THEORY
CULTURAL HYBRIDITY AND GLOCALIZATION
NETWORK SOCIETY AND DIGITAL MEDIA
This theory pertains to the dominance of western media conglomerates within the global media landscape perpetuates cultural homogenization and power imbalances between north and south.
CULTURAL IMPERIALISM THEORY
Western media products leads to marginalized local cultures and erosion of cultural diversity. What theory is stated?
CULTURAL IMPERIALISM THEORY
Examples of cultural imperialism theory?
starbucks, mcdonalds, etc.
This analytical perspective of media, emphasizes the dynamic and interactive nature of global media cultures
CULTURE HYBRIDITY AND GLOCALIZATION
——— is termed by ——— , further emphasizes the localization of global media products, where cultural elements are selectively adapted to suit local taste and preferences.
Glocalization by robinson 1995
examples of glocalization
mcdonald different menus
alterations of adaptations
etc.
This major analythical perspective of media, emphasizes the role of digital technologies in transforming the media landscape and facilitating the globalizaton of the media.
NETWORK SOCIETY AND DIGITAL MEDIA
Who stated this, he describe the media as “a means of conveying something such as channel of communication”
Jack Lule 2014
Who state this, “the medium is the message” and that different medium simultaneously extend and amputate human senses
MCLUHAN
Globalization and media production components
T M
Transnational media conglomerates
Media localization and cross-cultural production
Which globalization adn media production component, globalization has led to the consolidation of media ownership, with a few transnational media conglomerates exerting significant control over the global media landscape.
Transnational media conglomerates
Multiple channels but one ownership, what is stated?
transnational media conglomerates
example of transnational media conglomerates
DISNEY- ABC, ESPN, PIXAR MIRAMAX
NEWS CORP- FOX, WALL STREET JOURNAL, NEW YORK POST
ETC.
This globalization and media production, globalization has also facilitated cross-cultural media production and collaboration.
MEDIA LOCALIZATION AND CROSS CULTURAL PRODUCTION
EXAMPLES OF MEDIA LOCALIZATION AND-CROSS CULTURAL PRODUCTION
DISNEY PHILIPPINES
HISTORY CHANNEL PHILIPPINES
CNN PHILIPPINES
This marked the prominence of the models of development through mass media and the free flow of information, particularly under the leadership of the united states
post world war 2
Who stated this, “The task of the mass media information and the “new media” of education is to spede and ease the long, slow social transformation required for economic development and in particular, to speed and smooth the task of mobilizing human resources behind the national effort”
Wilbur schramm 1964
Who stated this, media’s role is to speed or ease the mode of communication
wilbur schramm 1964
He emphasized the importance of empathy stating that “as people are more exposed to media, the greater is their capacity to imagine themselves as strange persons in strange situations, planets and time than people did in any previous historical epoch”
David lerner 1958
Whenever we watch , we tend to feel the emotion and put ourselves the their shoes, who stated this?
David lerner 1958
He resonates that the role of printed communication and capitlism in instilling nationalism and the sense of belongingness among people who do not know each other, by creating imagined communities.
Benedict anderson 1983
Imagined communities- kpop fandom, enthusiats. Who stated this?
Benedict Anderson 1983
He espoused the same paradigm but forwards a nuanced relationship by treating mass media as a factor that intervenes between antecedent and consequences of modernization.
+ It is no cause and effect
Everett Rogers (1956-19660
He stated that their theories greatly influenced and developed programs implemented by international agencies like UNESCO, UNDP AND USAID
FRED FEJES 1981
CHALLENGES AND CONTROVERSIES
Some scholars viewed western dominance have been spreading biases and prejudices of colonialism towards the south
This remains to be the most advertising medium
television
Largest media company in the world revenue
AT&T
Included in the top 30 and representing 65% of the entire internet and advertising market
digital advertising
The internet and —— are proving that the globalization of culture and ideas can move in different diretions
Social media
what are the four mass media?
print media, television, radio, internet
UNESCO
UNITED NATIONS EDUCATIONAL, SCIENTIFIC AND CULTURAL ORGANIZATION
USAID
UNITED STATES AID FOR INTERNATIONAL DEVELOPMENT
UNDP
UNITED NATIONS DEVELOPMENT PROGRAMME
According to him the society undergoes three stages
◆ Theological stage
◆ Metaphysical stage
◆ Positivist/Scientific stage
Auguste Comte
According to him, Men will undergo modernization
which is a process of disenchantment of the universe with the replacement of bureaucratization, rationalization and secularization, over the magical, metaphysical and religious.
Max Weber
According to ———-, Industrialization of societies breaks the bond of community.
Emile Durkheim
According to ———, view religion as the opium of the people created by the material conditions.
Karl Marx
According to ——-(1991), ——- (2000) and ——- (2009) present general overviews of the development of secularization paradigm and the convergence and divergence of the theories
According to Tschannen (1991), Gorski (2000) and Goldstein (2009) present general overviews of the development of secularization paradigm and the convergence and divergence of the theories
————-provides a systematic overview of theories that would constitute the secularization paradigm since 1963
Oliver Tschannen
————focuses on and questions the unilinear conception of the secularization process.
Warren Goldstein
Theoretical Paradigms on Global Media cultures:
Cultural Imperialism Theory
◆ Cultural Hybridity and
Glocalization
◆ Network Society and Digital
Media
Other terms for Global City?
Alpha city, world center, mega cities
Global city
————pertains to an urban
centre that enjoys significant competitive advantages and that server as a hub within a globalized economic system.
Neil Brenner
Global City
———- said that it emanates from the idea that globalization is created, facilitated and, and enacted in strategic geographic locales (cities) according to the hierarchy of importance to the operation of the global system of finance and trade.
Richard Smith
————-notes that a global city serves as an important focal point for business, global trade, finance, tourism, and globalization to exist.
Saskia Sassen
————-notes that a global city serves as an important focal point for business, global trade, finance, tourism, and globalization to exist.
Saskia Sassen
Provide atleast 5 essential traits of a global city
- Presenceofvarietyofinternational
financial services notably in finance, insurance, real estate, banking, accountancy, and marketing. - Headquarters of several multinational corporations.
- Existence of financial headquarters, a stock exchange, and major financial institutions.
- Domination of the trade and economy of a large surrounding area.
- Major manufacturing centers with port and container facilities.
- Considerable decision-making power on daily basis and at a global level.
- Centers of new ideas and innovation business, economics, culture, and politics
- Focal point media and communication for global networks.
- Dominance of the national region with great international significance.
10.High percentage of residents employed in the services sector and information sector.
11.High-quality educational institutions including renowned universities, international student attendance and research facilities.
12.Multi-functional infrastructure offering some of the best legal medical and entertainment facilities in the world.
- High diversity in language, culture, religion and ideologies.
Who established the globalization and world cities research network?
Jon Beaverstic, Richard G. Smith and Peter J. Taylor
The GCI Analyzes how many cities?
128 cities
Analyzing global cities index are based on 27 metrics spannig five dimensions?
◆ Business activity
◆ Human capital
◆ Information exchange
◆ Cultural experience
◆ Political engagement
The global cities outlook evaluates a city’s potential based on the rate of change for for 13 metrics across four dimensions:
◆ Personal well-being
◆ Economics
◆ Innovation
◆ Governance
The global cities outlook evaluates a city’s potential based on the rate of change for for 13 metrics across four dimensions:
◆ Personal well-being
◆ Economics
◆ Innovation
◆ Governance
Challenges of global cities
◆ Cities can be sustainable because of their density but not all cities are dense.
◆ They consume most of the world’s energy
◆ Terrorist would target cities due to their influence and high population, as well as symbols of globalization.